Debbie Brasher, SVP of Business Development
Professional Overview
Debbie Brasher is an experienced business development executive with a proven track record of driving strategic growth and fostering strong industry partnerships. As the Senior Vice President of Business Development at Sync Payments & POS, she leverages her deep expertise in the point-of-sale (POS) solutions industry to identify new revenue opportunities and expand the company's market footprint.
Experience Summary
Current Role
As the SVP of Business Development at Sync Payments & POS, Debbie is responsible for spearheading the company's business development initiatives, forging key partnerships, and identifying innovative solutions to meet the evolving needs of clients. In this role, she has successfully negotiated several high-profile partnerships, resulting in a significant increase in revenue and market share for the organization.
Career Progression
Debbie's career trajectory spans over three decades in the POS industry. Prior to her current role, she served as the VP of Business Development at Sync POS, where she played a pivotal role in expanding the company's customer base and diversifying its product portfolio. Before that, she was a POS Solutions Consultant at Sync POS, where she leveraged her deep technical expertise to provide tailored solutions to clients. Debbie also owned and operated her own successful business, Focus of Missouri, for over a decade, further strengthening her entrepreneurial acumen and understanding of the industry.
Academic Background
Debbie holds a Bachelor's degree in Business Administration from the University of Missouri, where she graduated with honors.
Areas of Expertise
- POS system implementation and integration
- Strategic business development and partnership management
- Consultative sales and client relationship management
- Entrepreneurial leadership and innovation
- Project management and cross-functional collaboration
Professional Impact
Throughout her career, Debbie has spearheaded several successful initiatives that have significantly impacted the POS industry. As the VP of Business Development at Sync POS, she led the implementation of a new customer relationship management (CRM) system, resulting in a 25% increase in customer retention and a 20% improvement in sales efficiency. In her current role, Debbie has leveraged her industry expertise to secure partnerships with leading payment processors, expanding Sync Payments & POS's market reach by 30% within the first year.
Conclusion
Debbie Brasher's extensive experience, strategic leadership, and industry-specific expertise make her a valuable asset to Sync Payments & POS. Her proven track record of driving business growth, fostering strategic partnerships, and delivering innovative solutions positions her as a dynamic and forward-thinking business development executive poised to make a significant impact on the company's future success.
