Dennis Mink

Chief Marketing Officer

Professional Overview
Dennis Mink is an accomplished marketing executive with over 20 years of experience driving growth and innovation for leading technology companies. As the Chief Marketing Officer at Bidease, he oversees the company's global marketing strategy, brand development, and demand generation initiatives. With a deep expertise in the adtech and mobile app industries, Dennis is known for his ability to craft data-driven marketing programs that deliver measurable results.

Experience Summary

Current Role
As the Chief Marketing Officer at Bidease, Dennis is responsible for spearheading the company's marketing efforts, including brand positioning, content strategy, and customer acquisition. Under his leadership, Bidease has experienced significant growth, with the company's revenue and market share increasing by 35% and 25% respectively over the past year. Dennis has also been instrumental in establishing Bidease as a thought leader in the adtech industry, with the company's thought leadership content generating over 500,000 views and 20,000 leads annually.

Career Progression
Prior to his current role, Dennis served as the Fractional CMO at Bidease, where he played a pivotal role in revamping the company's marketing strategy and driving its successful transition to a full-service adtech platform. Before that, he held several senior marketing roles at Liftoff Mobile, including Chief Marketing Officer and Senior Vice President of Marketing, where he led the company's global marketing initiatives and helped secure its position as a leading mobile user acquisition platform.

Dennis has also co-founded several successful startups, including Footfeed and Remodeleze, where he served as the Chief Marketing Officer and VP of Product & Marketing, respectively. His entrepreneurial experience has given him a unique perspective on the challenges and opportunities facing high-growth companies.

Academic Background
Dennis holds a Bachelor of Science degree in Computer Science from the Massachusetts Institute of Technology (MIT), where he graduated with honors.

Areas of Expertise

• Adtech and mobile app marketing

• Brand development and positioning

• Demand generation and lead nurturing

• Data-driven marketing strategy

• Cross-channel marketing campaign management

• Thought leadership and content creation

• Startup growth and scaling

Professional Impact
Throughout his career, Dennis has been recognized as a marketing innovator and strategic leader. He has been featured in industry publications, such as AdExchanger and MobileMarketer, for his insights on emerging trends in the adtech and mobile app sectors. Dennis is also an active mentor and advisor, sharing his expertise with early-stage startups through organizations like UpWest Labs and the Five O'Clock Club.

Conclusion
With his exceptional track record of driving growth and innovation, Dennis Mink is a highly sought-after marketing executive in the technology industry. As the Chief Marketing Officer at Bidease, he continues to push the boundaries of what's possible in the adtech space, leveraging his deep expertise and strategic vision to help the company achieve its ambitious goals.