Diane Carlson
Chief Marketing Officer | New York, New York
Professional Overview
Diane Carlson is a seasoned marketing executive with over 25 years of experience driving growth and innovation in the technology industry. As the Chief Marketing Officer at Modo Labs, she is responsible for leading the company's global marketing strategy, brand positioning, and go-to-market initiatives to accelerate the adoption of Modo's cutting-edge mobile app platform.
Experience Summary
Current Role
As the Chief Marketing Officer at Modo Labs, Diane oversees all aspects of the company's marketing function, from digital marketing and content creation to demand generation and partner marketing. She has been instrumental in positioning Modo as a leader in the mobile app development space, leveraging her deep understanding of emerging technologies and market trends to develop impactful campaigns that resonate with Modo's target audience.
Career Progression
Prior to joining Modo, Diane held various marketing leadership roles at prestigious technology companies, including Samsung SDSA, Voltaiq, Perceptive Pixel (acquired by Microsoft), Sparta Systems, and IntraLinks. Throughout her career, she has consistently demonstrated the ability to drive growth, enhance brand visibility, and deliver measurable results. As the VP of Corporate Accounts & Growth at Voltaiq, Diane spearheaded the company's expansion into new market segments, resulting in a significant increase in revenue and customer acquisition.
Academic Background
Diane holds a Bachelor of Science degree in Marketing from the University of Michigan, where she graduated with honors.
Areas of Expertise
- Digital marketing and lead generation
- Brand strategy and positioning
- Product marketing and go-to-market planning
- Demand generation and customer acquisition
- Strategic partnerships and channel development
- Data-driven decision making and performance optimization
Professional Impact
Throughout her career, Diane has been recognized for her ability to drive transformative change and deliver exceptional results. At Samsung SDSA, she led the successful launch of the company's digital innovation solutions, which helped to position the brand as a leader in the enterprise technology space. As the President and Founder of JumpstartMKTG, Diane provided strategic marketing consulting to a diverse portfolio of clients, helping them to achieve their growth objectives.
Conclusion
Diane Carlson is a seasoned marketing executive with a proven track record of success in the technology industry. With her deep expertise in digital marketing, brand strategy, and demand generation, she is well-positioned to lead Modo Labs' marketing efforts and drive the company's continued growth and market leadership.