Diego Monroy

Head of Sales
Mexico City, Federal District, Mexico

Professional Overview

Diego Monroy is an accomplished sales leader with over a decade of experience driving growth and revenue in the B2B services industry. As the Head of Sales at Cobee, he is responsible for leading a high-performing sales team, developing and executing strategic sales initiatives, and ensuring the company maintains a strong market presence in Mexico.

Experience Summary

Current Role

Head of Sales, Cobee (June 2024 - Present)

• Oversees a team of 25+ sales professionals, setting ambitious targets and coaching them to consistent quota attainment

• Spearheads the development and implementation of the company's sales strategy, aligning with broader business objectives

• Cultivates strong relationships with key clients, securing high-value contracts and renewals

• Leverages data-driven insights to identify new market opportunities and optimize sales processes

Career Progression

Enterprise Sales Manager, Cobee (January 2023 - January 2024)

• Managed a portfolio of strategic enterprise accounts, driving significant year-over-year revenue growth

• Collaborated cross-functionally to develop tailored solutions that addressed clients' unique needs

• Mentored and developed junior sales professionals, contributing to the team's overall success

Senior Sales Manager, Gympass (February 2020 - January 2023)

• Led a team of sales representatives in the Mexico market, consistently exceeding revenue targets

• Implemented effective territory management strategies to maximize market penetration

• Played a key role in launching new product offerings, successfully onboarding clients and driving adoption

Academic Background

Diego holds a Bachelor's degree in Industrial Engineering from the Universidad Iberoamericana in Mexico City, where he graduated with honors.

Areas of Expertise

• Strategic sales planning and execution

• Enterprise account management

• Sales team leadership and coaching

• Market analysis and opportunity identification

• Cross-functional collaboration and problem-solving

Professional Impact

• Grew Cobee's enterprise customer base by 25% in the first year as Head of Sales

• Achieved 120% of annual revenue target at Gympass, contributing to the company's successful market expansion

• Developed and implemented a sales training program that improved team performance by 15% in key metrics

Conclusion

With his proven track record of driving sales growth, fostering high-performing teams, and delivering exceptional customer experiences, Diego Monroy is a strategic sales leader poised to continue making a significant impact in the B2B services industry.