Dinasha Cellura

GenAI Partner & Product Marketing Director

Professional Overview
Dinasha Cellura is an accomplished marketing and growth strategist with over a decade of experience driving digital innovation and consumer engagement. As the GenAI Partner & Product Marketing Director at Typeface, she leverages her expertise in artificial intelligence, product marketing, and digital transformation to help organizations harness the power of generative AI technologies. Dinasha's industry focus spans fintech, e-commerce, and consumer technology, where she has a proven track record of developing and executing successful go-to-market strategies.

Experience Summary

Current Role
In her current role as GenAI Partner & Product Marketing Director at Typeface, Dinasha is responsible for leading the company's strategic partnerships with prominent generative AI platforms. She oversees the development and launch of innovative AI-powered products, ensuring seamless integration and maximum value for Typeface's clients. Under Dinasha's leadership, the company has solidified its position as a trusted advisor in the GenAI space, delivering measurable business impact for its customers.

Dinasha also serves on the Board of Directors for the Live Like Leo Foundation, a non-profit organization dedicated to improving the lives of children with complex medical needs.

Career Progression
Prior to joining Typeface, Dinasha held senior marketing and growth roles at leading tech companies. As the Director of Digital Products & Consumer Marketing Strategy at Capital One, she spearheaded the bank's digital transformation initiatives, driving customer acquisition and engagement through innovative fintech solutions. Before that, Dinasha served as the Senior Manager of Global Digital Growth and Commerce at Adobe, where she led cross-functional teams in developing and scaling successful digital campaigns and e-commerce strategies across international markets.

Dinasha's earlier career included a stint as the Senior Director of Google Mobile Apps - Paid Media (SEA) at Essence, where she played a pivotal role in optimizing and scaling the agency's paid media strategies for Google's suite of mobile applications.

Academic Background
Dinasha holds a Bachelor of Science degree in Marketing from the University of California, Berkeley, where she graduated cum laude.

Areas of Expertise

• Generative AI strategy and implementation

• Product marketing and go-to-market planning

• Digital transformation and consumer engagement

• Cross-functional team leadership and collaboration

• Data-driven decision making and analytics

Professional Impact
Under Dinasha's leadership, Typeface has experienced rapid growth in its GenAI partnership business, securing several high-profile clients and driving significant revenue growth. Her expertise in leveraging AI technologies to enhance customer experiences has garnered industry recognition, and she has been invited to speak at numerous conferences and events.

Dinasha's contributions extend beyond her corporate roles, as she actively volunteers with the Live Like Leo Foundation, where she has helped to expand the organization's reach and drive impactful initiatives for children with complex medical needs.

Conclusion
Dinasha Cellura is a versatile marketing strategist with a proven track record of driving digital innovation and delivering measurable business results. In her current role as GenAI Partner & Product Marketing Director at Typeface, she continues to push the boundaries of what's possible with generative AI, empowering organizations to stay ahead of the curve and better serve their customers. Dinasha's passion for technology, leadership, and social impact makes her a valuable asset to any organization seeking to harness the power of AI and digital transformation.