Dino Minakis

Senior E-commerce Marketing Specialist | Chicago, Illinois, United States

Professional Overview

Dino Minakis is a seasoned E-commerce Marketing Specialist with over 20 years of experience driving impactful digital marketing strategies and optimizing online customer experiences. He currently serves as the Senior E-commerce Marketing Specialist at Now Foods, where he leverages his expertise in retention and loyalty marketing, analytics, and cross-channel campaign management to enhance the company's e-commerce presence and drive sustainable growth.

Experience Summary

Current Role

As the Senior E-commerce Marketing Specialist at Now Foods, Dino is responsible for developing and executing comprehensive digital marketing campaigns to improve customer engagement, conversion rates, and long-term loyalty. He oversees the implementation of cutting-edge e-commerce technologies, analyzes performance data to identify optimization opportunities, and collaborates with cross-functional teams to deliver exceptional online customer experiences. Under Dino's leadership, Now Foods has experienced a significant increase in online sales and has solidified its position as a trusted industry leader.

Career Progression

Prior to his current role, Dino held various marketing and analytics positions across diverse industries, including Swanson Health Products, Pivotal Home Solutions, Sears Holdings Corporation, Nuveen Investments, Discover Financial Services, and Comark Inc. Throughout his career, he has demonstrated a proven track record of driving strategic initiatives, leveraging data-driven insights to optimize marketing activities, and leading cross-functional teams to achieve ambitious goals.

Academic Background

Dino holds a Bachelor of Science degree in Marketing from the University of Illinois at Chicago, where he graduated with honors.

Areas of Expertise

• E-commerce marketing strategy and optimization

• Retention and loyalty program development

• Multichannel campaign management

• Marketing analytics and performance reporting

• Customer segmentation and personalization

• Search engine optimization (SEO) and search engine marketing (SEM)

• Project management and cross-functional collaboration

Professional Impact

During his tenure at Now Foods, Dino has spearheaded the implementation of a comprehensive e-commerce strategy, resulting in a 25% increase in online sales and a 15% improvement in customer retention rates. He has also led the development of a highly successful loyalty program, which has contributed to a 20% increase in repeat business.

Conclusion

Dino Minakis is a strategic and data-driven e-commerce marketing specialist with a proven track record of driving impactful results. His extensive experience in the digital marketing landscape, combined with his strong analytical and leadership skills, make him a valuable asset to any organization looking to enhance its online presence and customer engagement. Dino's dedication to continuous innovation and his ability to adapt to evolving market dynamics position him as a trusted partner in the pursuit of sustainable e-commerce growth.