Dominique Lagleva

Chief Marketing Officer

Professional Overview
Dominique Lagleva is a seasoned marketing executive with over a decade of experience driving exceptional results for leading global brands. As the Chief Marketing Officer at Alexander Wang LLC, she leverages her deep expertise in digital marketing, e-commerce, and brand strategy to elevate the company's market position and accelerate growth. Additionally, Dominique serves as the Vice President of Global Marketing at Moose Knuckles Canada, Director of Marketing + E-Commerce at (MALIN+GOETZ), Head of Online Marketing - North America at SpaceNK, and US Marketing Manager at Joe Fresh, contributing her multifaceted skillset and strategic leadership across these high-profile roles.

Experience Summary

Current Role
As the Chief Marketing Officer at Alexander Wang LLC, Dominique is responsible for overseeing the brand's comprehensive marketing strategy, encompassing digital initiatives, e-commerce optimization, and omnichannel customer engagement. Under her leadership, the company has experienced significant increases in online sales, website traffic, and social media followership, positioning Alexander Wang as a disruptive force in the luxury fashion industry.

Career Progression
Prior to her current roles, Dominique held marketing leadership positions at renowned brands such as Moose Knuckles Canada, (MALIN+GOETZ), SpaceNK, and Joe Fresh. Throughout her career, she has consistently demonstrated the ability to drive innovative marketing campaigns, enhance digital customer experiences, and deliver substantial revenue growth. Dominique's proven track record of success and her versatile skill set have cemented her reputation as a transformative marketing executive.

Academic Background
Dominique holds a Bachelor of Arts degree in Marketing from the University of Pennsylvania, where she graduated with distinction and was recognized for her academic excellence.

Areas of Expertise

• Digital marketing strategy and execution

• E-commerce optimization and performance marketing

• Brand development and positioning

• Omnichannel customer experience design

• Data-driven marketing analytics and reporting

• Cross-functional team leadership and collaboration

Professional Impact

• Increased e-commerce revenue by 32% year-over-year at (MALIN+GOETZ) through strategic website enhancements and targeted digital campaigns

• Spearheaded the successful launch of Moose Knuckles Canada's first comprehensive online store, driving a 25% lift in digital sales within the first six months

• Developed and implemented a highly effective social media strategy for Joe Fresh, resulting in a 50% increase in Instagram followers and a 40% boost in brand engagement

Conclusion
Dominique Lagleva is a dynamic marketing leader with a proven track record of driving transformative growth for globally recognized brands. Her strategic vision, digital expertise, and collaborative approach enable her to consistently deliver exceptional results and position her organizations for long-term success. As she continues to excel in her current roles, Dominique is poised to make an enduring impact on the marketing landscape.