Donna Sharp

Professional Overview
Donna Sharp is an accomplished media and marketing executive with over a decade of experience driving strategic initiatives and delivering measurable results for leading organizations. As a Managing Director at MediaLink and a Member of the Board of Directors at the Ad Council, she leverages her deep industry expertise and collaborative leadership to shape impactful marketing campaigns and drive innovation across the digital landscape.

Experience Summary

Current Roles
Managing Director at MediaLink (2018-04-01 to Present)

• Oversees the development and implementation of integrated marketing strategies for high-profile clients

• Spearheads cross-functional teams to drive digital transformation and enhance customer engagement

• Serves as a trusted advisor, providing strategic counsel and thought leadership to senior executives

Member, Board of Directors at Ad Council (2024-11-01 to Present)

• Provides strategic guidance and oversight to the organization's mission-driven initiatives

• Collaborates with Board members to champion social impact campaigns and drive meaningful change

Marketing Advisor at CLUTCH.SHOP (2022-09-01 to Present)

• Offers expert marketing insights and recommendations to support the growth and expansion of this e-commerce platform

• Contributes to the development of innovative marketing strategies to enhance customer acquisition and retention

Founding Member at The Digital Shelf Institute (2020-01-01 to Present)

• Actively participates in industry research and thought leadership initiatives to advance the understanding of digital consumer behavior

Career Progression
Prior to her current roles, Donna served as the Senior Vice President at MediaLink (2017-04-01 to 2018-04-01), where she played a key role in driving the company's strategic vision and overseeing the execution of high-impact marketing campaigns.

Academic Background
Donna holds a Bachelor of Arts degree in Communications from the University of Maryland, where she graduated with honors.

Areas of Expertise

• Digital marketing and e-commerce strategy

• Integrated marketing campaign development and execution

• Data-driven decision-making and performance optimization

• Cross-functional team leadership and stakeholder management

• Strategic advisory and thought leadership in the media and technology sectors

Professional Impact
Throughout her career, Donna has spearheaded numerous successful marketing initiatives that have driven measurable business results and industry recognition. As a key member of the MediaLink team, she played a pivotal role in the company's expansion into new markets and the delivery of award-winning campaigns for high-profile clients.

Donna's board-level involvement with the Ad Council has enabled her to leverage her expertise to support the organization's mission-driven initiatives and champion social impact campaigns that have made a lasting difference in communities across the United States.

Conclusion
With her proven track record of strategic leadership, Donna Sharp is poised to continue making a significant impact in the media and marketing industry. Her adaptability, innovative mindset, and commitment to driving positive change make her a valuable asset to the organizations she serves.