DB

Doug Bell

Chief Marketing Officer


Doug Bell - Chief Marketing Officer, Parallel



Personal and Professional Overview



Doug Bell holds the position of Chief Marketing Officer (CMO) at Parallel Inc., a company based in Denver, Colorado. With over two decades of experience in strategic marketing and executive leadership, Doug Bell has a proven track record of driving growth and transformation across various industries, particularly in healthcare.

Key Responsibilities and Achievements



As the CMO at Parallel, Doug Bell has been instrumental in managing client relationships and delivering accelerated results. His work has focused on innovative goal setting and direct collaboration with CXO-level executives, which has consistently maximized ROI for his clients. Notably, his contributions include:

  • Unison Therapy Services (2021 - Present):

  • Reconstituted Unison Therapy Services to enable a 73% EBITDA growth in the first year.

  • Elevated payer framework rates by 10%, contributing to a $3 million margin improvement.

  • Implemented strategies that differentiated value, leveraging digital health scale-ups and innovative care models.


  • DaVita (2011 - 2024):

  • Led strategies that grew the integrated kidney care business from $45 million to over $2 billion.

  • Improved medical loss ratio by 15% and shared savings by $11 million through top-line growth and bottom-line reductions.


  • Global Medical Imaging (GMI) (2009 – 2011):

  • Partnered with the President to grow revenue from $10 million to $25 million.

  • Facilitated continuous growth and acquisition by focusing on maintenance services over capital equipment sales.


Awards and Recognitions



Doug Bell’s achievements have been acknowledged with prestigious awards, including:
  • Digital Health Award

  • Ava Digital Platinum Award

  • Hermes Creative Awards Platinum Award


Education



  • BS in Engineering, Tufts University

  • MBA, American University, Kogod School of Business


Core Competencies and Interests



Doug Bell specializes in leveraging data-driven strategies to unite teams, optimize operations, and drive market impact. His collaborative approach and innovative strategies in goal setting have been essential in his roles, consistently delivering significant business results.

Additional Insights



Doug Bell has a robust international perspective, having travelled extensively and experienced various cultures and social challenges. His professional journey began early, and throughout his career, he has focused on solving business problems and implementing transformative strategies.

Parallel, the organization where he serves as CMO, operates on a philosophy of making change easy across industry sectors, ensuring better outcomes for teams, customers, and shareholders. This aligns with Doug’s personal mission of fostering transformative cultures and achieving exceptional business results.

Contact Information



For more details and to connect with Doug Bell, visit his [LinkedIn Profile](https://www.linkedin.com/in/dhbell) or the [Parallel website](https://www.workinginparallel.com/about/).

Conclusion



Doug Bell is a highly experienced marketing executive with a strong background in healthcare and business transformation. His analytical and strategic approach, combined with his ability to lead and innovate, makes him a valuable asset to Parallel Inc. and an influential figure in his field.