Professional Summary
Professional Overview
Edgar Bitencourt is an accomplished founder with extensive experience in product marketing, customer success, and operations management. He has a strong background in the consumer packaged goods (CPG), IoT, and technology industries, leveraging his expertise to drive strategic initiatives and deliver meaningful impact.
Experience Summary
Current Role
As the Founder of Brantive, Edgar is responsible for leading the company's vision, strategy, and operations. He is focused on developing innovative solutions that empower businesses to streamline their operations, enhance customer experiences, and drive growth.
Career Progression
Prior to founding Brantive, Edgar held various leadership roles, including serving as a Customer Success Manager - Special Projects (Strategic Partners & Enterprise) at Cloudflare, where he collaborated with high-profile clients to deliver customized solutions. He also brings experience as a Product Marketing Manager at Traeger Pellet Grills and Intel Corporation, where he successfully launched and marketed IoT-enabled products.
Earlier in his career, Edgar co-founded and led a retail brand, Vila Celta, which he later acquired. He also worked as an Associate Consultant at PricewaterhouseCoopers and a Training Development Supervisor at Pearson.
Academic Background
Edgar holds a Master of Business Administration (MBA) degree from the Purdue University Krannert School of Management, where he served as a Graduate Assistant, gaining valuable experience in research and academic support.
Areas of Expertise
- Product marketing and go-to-market strategy
- Customer success and enterprise client management
- Operations and supply chain optimization
- Entrepreneurship and new venture development
- IoT and smart technology integration
- Data-driven decision making and analytics
Professional Impact
Throughout his career, Edgar has demonstrated a track record of driving strategic initiatives, launching successful products, and delivering exceptional customer experiences. His ability to bridge the gap between technology, operations, and business objectives has earned him a reputation as a versatile and impactful leader.
Conclusion
With his diverse background, entrepreneurial mindset, and deep industry expertise, Edgar is well-positioned to continue making a meaningful impact in the technology and CPG sectors. As the Founder of Brantive, he is focused on developing cutting-edge solutions that empower businesses to thrive in an increasingly dynamic and competitive landscape.
