Eileen Kloster

Channel Marketing Manager | Chicago, Illinois, United States

Professional Overview

Eileen Kloster is an experienced Channel Marketing Manager with a proven track record of driving growth and innovation within the consumer goods industry. Leveraging her expertise in trade marketing, channel management, and strategic planning, she has made significant contributions to the success of leading brands at Newell Brands.

Experience Summary

Current Role

As the Channel Marketing Manager at Newell Brands, Eileen is responsible for developing and executing comprehensive channel strategies to increase brand visibility, drive sales, and build strong partnerships with key retail and distribution channels. She collaborates closely with cross-functional teams to identify and capitalize on emerging market trends, optimize channel mix, and deliver measurable results that align with the company's overall business objectives.

Under Eileen's leadership, Newell Brands has expanded its presence in several high-potential channels, resulting in double-digit revenue growth and improved market share for the company's flagship product lines. Her ability to effectively communicate and negotiate with channel partners, combined with her data-driven approach to campaign optimization, has been instrumental in enhancing the company's channel marketing effectiveness.

Career Progression

Prior to her current role, Eileen held progressive positions at Newell Rubbermaid, where she honed her expertise in trade marketing and channel management. As an Associate Trade Marketing Manager, she played a pivotal role in implementing successful promotional strategies and trade programs that drove increased sell-through and improved retailer relationships. Her earlier experience as an Assistant Trade Marketing Manager and a Benefits Associate at Schwartz Benefit Services further developed her analytical skills and cross-functional collaboration capabilities.

Academic Background

Eileen holds a Bachelor of Science degree in Marketing from the University of Illinois at Urbana-Champaign, where she graduated with honors and was actively involved in various student organizations.

Areas of Expertise

• Channel strategy development and implementation

• Trade marketing campaign planning and execution

• Retail and distributor relationship management

• Data analysis and performance optimization

• Cross-functional collaboration and project management

• Strategic planning and business development

Professional Impact

Throughout her career, Eileen has consistently demonstrated her ability to deliver impactful results for the brands she has represented. Her contributions have been recognized through various awards and accolades, including the Newell Brands Channel Marketing Excellence Award in 2019 and the PROMO Top 100 Marketer award in 2020.

Conclusion

Eileen Kloster is a seasoned Channel Marketing Manager with a track record of driving growth and innovation within the consumer goods industry. Her expertise in trade marketing, channel management, and strategic planning, combined with her strong cross-functional leadership and analytical skills, make her a valuable asset to the Newell Brands team. Eileen is poised to continue her professional trajectory, leveraging her industry knowledge and proven capabilities to create sustainable success for the brands she represents.