Elaine Zelby - Co-Founder and Chief Revenue Officer
Professional Overview
Elaine Zelby is a seasoned technology executive with extensive experience in product marketing, growth strategy, and executive leadership. As the Co-Founder and Chief Revenue Officer (CRO) of Tofu, she is responsible for driving the company's revenue growth and go-to-market strategy. With a strong background in the enterprise software and blockchain technology sectors, Elaine brings a unique blend of technical expertise and commercial acumen to her role.
Experience Summary
Current Role
As the Co-Founder and CRO of Tofu, Elaine is leading the company's revenue generation efforts and overall commercial strategy. She is responsible for building and scaling the sales, marketing, and customer success functions to drive sustainable growth and market expansion.
Career Progression
Elaine's career trajectory has been marked by progressive leadership roles in high-growth technology companies. Prior to co-founding Tofu, she served as a Venture Partner at SignalFire, where she provided strategic guidance and support to the firm's portfolio companies. She also held various roles at SignalFire, including Partner and Principal/Director of Growth, where she was instrumental in the firm's success.
Elaine's previous experience includes serving as the Growth and Product Marketing Lead at ConsenSys, the Enterprise Product Marketing Lead at Slack, and holding several marketing and product management positions at Capriza and Zazzle. Her diverse background across both early-stage startups and established organizations has equipped her with a comprehensive understanding of the technology industry and the ability to drive growth and operational excellence.
Academic Background
Elaine holds a Master of Science (M.S.) degree in Mechanical Engineering from Stanford University and a Bachelor of Science (B.S.) degree in Biomechanical Engineering, also from Stanford. Her academic achievements include receiving the Stanford University Oral Presentation of Research Award, showcasing her strong analytical and research capabilities.
Areas of Expertise
- Go-to-market strategy and revenue growth
- Product marketing and growth hacking
- Enterprise software and blockchain technology
- Venture capital and startup advisory
- Cross-functional leadership and team building
Professional Impact
Elaine's contributions extend beyond her direct role at Tofu. She serves on the Board of Directors of SVEN (Silicon Valley Executive Network), where she leverages her industry expertise to support and advise fellow technology leaders. Additionally, Elaine is a co-founder of Product Marketing Masters, a platform dedicated to empowering product marketing professionals.
Conclusion
With her proven track record of success, Elaine Zelby is poised to drive Tofu's growth and solidify its position as a leading provider of enterprise software solutions. Her deep industry knowledge, entrepreneurial mindset, and collaborative leadership style make her a valuable asset to both her company and the broader technology ecosystem.
