Eli J. is an experienced Sales Operations Manager with a strong track record in the ad monetization and medical imaging industries. He specializes in driving revenue growth, optimizing sales processes, and leveraging data-driven insights to support strategic decision-making.
Experience Summary
Current Role
As the Senior Sales Operations Manager for Ad Monetization at Zynga, Eli is responsible for overseeing the company's global advertising revenue operations. He manages a team of analysts and coordinates with cross-functional stakeholders to implement effective sales strategies, streamline data reporting, and develop innovative solutions to enhance ad monetization performance. Under his leadership, Zynga has achieved a 15% year-over-year increase in ad revenue.
Career Progression
Prior to his current role, Eli held various sales operations and business development positions. As a Sales Operations Manager at Zynga, he successfully launched a new data visualization platform that enabled the sales team to make more informed decisions, leading to a 20% improvement in sales productivity. At Rapid Micro Biosystems, he optimized the company's sales operations processes, resulting in a 12% increase in sales close rates. Eli's earlier experience as a Senior Sales Operations Analyst at Lantheus Medical Imaging and as a Business Development Consultant at Oracle further solidified his expertise in leveraging data and technology to drive business growth.
Academic Background
Eli holds a Bachelor of Science in Business Administration with a concentration in Marketing from the University of Massachusetts Amherst, where he graduated with cum laude honors.
Areas of Expertise
- Sales operations management
- Ad monetization strategy and optimization
- Data analysis and visualization
- Process improvement and automation
- Cross-functional collaboration and stakeholder management
- Business development and strategic partnerships
Professional Impact
During his tenure at Zynga, Eli has been instrumental in implementing a new lead scoring model that has improved the sales team's conversion rates by 18%. He has also spearheaded the integration of a customer relationship management (CRM) system, resulting in a 25% increase in sales pipeline visibility. Eli's industry contributions include speaking engagements at the Ad Tech World Conference and his thought leadership articles published in leading industry publications.
Conclusion
With his extensive experience in sales operations, data-driven decision-making, and cross-functional collaboration, Eli is poised to continue driving strategic growth and innovation in the ad monetization and technology industries. His deep understanding of the sales process, coupled with his ability to leverage data and technology, make him a valuable asset to any organization.
