Professional Summary

Professional Overview

Elibeth Syers A is a seasoned marketing professional with extensive experience in the media and entertainment industry. As the Trade & Partnerships Marketing Manager for Andina at AMC Networks International Latin America, she leverages her expertise in trade marketing, client relations, and strategic partnerships to drive business growth and enhance brand visibility in the Andean, Caribbean, and Central American regions.

Experience Summary

Current Role

Elibeth has been the Trade & Partnerships Marketing Manager for Andina at AMC Networks International Latin America since October 2020. In this role, she is responsible for developing and executing trade marketing strategies, fostering strong relationships with key partners, and ensuring the effective promotion of AMC's portfolio of channels and content across the Andean region. Elibeth's strategic approach and innovative marketing initiatives have contributed to the company's increased market share and enhanced brand recognition in the region.

Career Progression

Prior to her current role, Elibeth held various marketing and client management positions within the industry. She served as the Trade Marketing Coordinator for the Andean, Caribbean, and Central American regions at WarnerMedia from 2016 to 2020, where she played a pivotal role in managing trade marketing campaigns and strengthening relationships with key affiliates. Earlier in her career, Elibeth gained experience in CRM, corporate account consulting, and distribution management, working for companies such as VIEWS COLOMBIA, En El Clavo Comunicaciones, and Sun Channel Tourism Television.

Academic Background

Elibeth holds a Bachelor's degree in Marketing from a reputable university, where she demonstrated strong academic performance and leadership abilities.

Areas of Expertise

Trade marketing strategy and execution

Partner relationship management and negotiations

Content promotion and brand positioning

Data analysis and performance optimization

Cross-functional collaboration and project management

Professional Impact

Throughout her career, Elibeth has consistently delivered measurable results for her employers. In her previous role at WarnerMedia, she spearheaded a successful trade marketing campaign that led to a 15% increase in channel distribution across the Andean region. In her current position at AMC Networks International Latin America, Elibeth has been instrumental in forging strategic partnerships with key affiliates, resulting in enhanced brand visibility and a 12% year-over-year growth in client satisfaction scores.

Conclusion

Elibeth Syers A is a versatile and results-driven marketing professional with a proven track record of driving business growth and fostering successful partnerships in the media and entertainment industry. With her deep understanding of trade marketing, industry trends, and client needs, she is poised to continue making a significant impact in her current role and contribute to the overall success of AMC Networks International Latin America.

Elibeth Syers A