Elisa Bassetti
BDR Supervisor | Woodinville, Washington, United States
Professional Overview
Elisa Bassetti is an experienced Business Development Representative (BDR) Supervisor with a proven track record of driving sales growth and team optimization within the retail industry. Her expertise lies in leading high-performing BDR teams, implementing effective sales strategies, and fostering a collaborative work environment to achieve organizational goals.
Experience Summary
Current Role
As the BDR Supervisor at Safeway, Elisa oversees a team of 15 BDRs responsible for prospecting, lead generation, and new business development. In this role, she is accountable for setting performance targets, providing comprehensive training and coaching, and ensuring the team delivers exceptional customer service. Under her leadership, Elisa's team has consistently exceeded sales quotas by 15% or more over the past 3 years.
Career Progression
Elisa began her career at Safeway in 1997 as a BDR Coordinator, where she honed her skills in sales, customer relationship management, and team coordination. Her exceptional performance and strong leadership abilities led to her promotion to the BDR Supervisor role in 2010, where she has been instrumental in driving the company's revenue growth and market expansion.
Academic Background
Elisa holds a Bachelor of Science degree in Business Administration from the University of Washington, with a specialization in Marketing. Her academic achievements include Dean's List recognition and active involvement in various student organizations, which have contributed to her well-rounded professional development.
Areas of Expertise
- Retail industry expertise
- Sales strategy development and implementation
- Team leadership and performance management
- Customer relationship management
- Data analysis and reporting
- Cross-functional collaboration
Professional Impact
As a BDR Supervisor, Elisa has spearheaded several key initiatives that have had a significant impact on Safeway's sales performance and customer satisfaction. One notable project was the implementation of a new lead nurturing program, which resulted in a 20% increase in qualified lead generation and a 30% improvement in conversion rates.
Conclusion
Elisa Bassetti is a seasoned BDR Supervisor with a demonstrated ability to lead high-performing teams and drive sales growth within the retail industry. Her comprehensive expertise, coupled with her strong leadership skills and commitment to excellence, make her a valuable asset to any organization seeking to enhance its sales and customer engagement strategies.