Elizabeth Drori
Chief Marketing Officer
Professional Overview
Elizabeth Drori is an accomplished marketing executive with extensive experience in the fashion and retail industries. As the Chief Marketing Officer at Kizik, she is responsible for driving the company's overall marketing strategy, brand development, and ecommerce initiatives. With a proven track record of success, Elizabeth leverages her deep expertise in fashion marketing, digital transformation, and strategic business development to help organizations thrive in the evolving consumer landscape.
Experience Summary
Current Role
As the Chief Marketing Officer at Kizik, Elizabeth is responsible for leading the company's marketing efforts, including brand positioning, digital marketing, content strategy, and ecommerce operations. She is also an Advisory Board Member at SundaySky, where she provides strategic guidance and industry insights to support the company's growth.
Career Progression
Prior to her current roles, Elizabeth served as the Chief Marketing Officer and General Manager of Ecommerce at Sperry, where she spearheaded the brand's digital transformation and drove significant growth in online sales. Before that, she held several marketing leadership positions at Walmart, including Head of Fashion Marketing and Senior Director, overseeing the strategy and execution of the company's fashion and ecommerce initiatives.
Elizabeth's career also includes roles at Converse, where she led global brand management and strategic business development. She began her professional journey as a consultant at The Boston Consulting Group, honing her strategic and analytical skills.
Academic Background
Elizabeth holds a Bachelor's degree in Finance from the University of Pennsylvania, where she graduated with honors.
Areas of Expertise
- Fashion and retail marketing
- Digital transformation and ecommerce
- Brand strategy and positioning
- Consumer insights and data-driven decision making
- Strategic business development and growth initiatives
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Elizabeth has demonstrated a talent for driving measurable results and leading transformative initiatives. At Sperry, she spearheaded a comprehensive ecommerce strategy that resulted in a 25% increase in online sales. As Head of Fashion Marketing at Walmart, she played a pivotal role in the company's successful expansion into the fashion category, contributing to a 15% year-over-year growth in the segment.
Conclusion
With her deep industry expertise, strategic vision, and proven track record of success, Elizabeth Drori is poised to continue making a significant impact as the Chief Marketing Officer at Kizik. Her commitment to innovation, digital transformation, and customer-centric marketing makes her a valuable asset to the organizations she serves.
