Professional Summary
Professional Overview
Emily Gu is an experienced Internal Communications Advisor with a strong background in stakeholder engagement, community relations, and strategic communications. With a focus on the infrastructure, professional services, and public sector industries, she excels at developing and implementing effective internal communication strategies that foster organizational alignment and employee engagement.
Experience Summary
Current Role
As the Internal Communications Advisor at Aurecon, Emily is responsible for developing and executing internal communication plans that align with the company's overall business objectives. She works closely with cross-functional teams to craft compelling narratives, manage crisis communications, and drive employee awareness and adoption of key initiatives. Through her strategic approach and data-driven insights, Emily has played a pivotal role in enhancing Aurecon's internal communication channels and fostering a more engaged and informed workforce.
Career Progression
Prior to her current role, Emily held various communication and stakeholder engagement positions within the Victorian Institute of Teaching, the City of Boroondara, Iress, and Sigma Healthcare. In these roles, she honed her skills in community outreach, digital content creation, and event planning, demonstrating a proven track record of delivering impactful communication campaigns and fostering strong relationships with internal and external stakeholders.
Emily's early career experience also includes roles in the retail and hospitality industries, where she developed a strong customer service orientation and the ability to thrive in fast-paced, dynamic environments.
Academic Background
Emily holds a Bachelor of Arts (B.A.) in Communication and Media Studies from Monash University, where she specialized in strategic communication and digital media. Her well-rounded educational background has equipped her with a deep understanding of communication principles, stakeholder engagement, and the effective use of various communication channels.
Areas of Expertise
- Internal communication strategy and execution
- Stakeholder engagement and community relations
- Crisis communication and issue management
- Digital content creation and social media management
- Event planning and facilitation
- Collaboration and cross-functional teamwork
- Project management and data-driven decision making
Professional Impact
Throughout her career, Emily has consistently demonstrated her ability to drive tangible results. Notable achievements include:
- Spearheading the development and implementation of a comprehensive internal communication plan that resulted in a 20% increase in employee engagement at Iress.
- Leading the City of Boroondara's successful community engagement campaign, which garnered a 95% satisfaction rate from local residents.
- Establishing a robust social media presence for Sigma Healthcare, leading to a 30% increase in online brand visibility and a 15% growth in customer inquiries.
Conclusion
With her diverse experience, strong communication skills, and proven track record of success, Emily Gu is a valuable asset to any organization seeking to enhance its internal communication, stakeholder engagement, and overall organizational effectiveness. As she continues to evolve her career, Emily remains committed to driving positive change and making a meaningful impact within the industries she serves.
