Emily Meredith
Content Marketing Manager
Professional Overview
Emily Meredith is a seasoned Content Marketing Manager with a strong track record of driving impactful content strategies and digital campaigns. With a background spanning the media, entertainment, and wine industries, she brings a diverse skill set and a deep understanding of effective content creation and distribution.
Experience Summary
Current Role
As the Content Marketing Manager at Ridgeview Wine Estate, Emily is responsible for developing and executing comprehensive content marketing plans that elevate the brand's online presence and engagement. In this role, she oversees the creation of high-performing content across various digital channels, including the company's website, social media platforms, and email campaigns. Emily's strategic approach has resulted in a 25% increase in web traffic and a 35% growth in social media followers over the past year.
Career Progression
Prior to her current position, Emily held several roles within Ridgeview Wine Estate, including Content and Communications Executive and Marketing Executive. In these positions, she honed her skills in content creation, digital marketing, and project management, contributing to the company's overall marketing success. Earlier in her career, Emily gained valuable experience working as an E-Commerce Officer at Monterosa, a Projects Coordinator at Glyndebourne, and a Press Office Administrator at the Royal Opera House.
Academic Background
Emily holds a Bachelor's degree in English Literature from the University of Sussex, where she graduated with honors. Her academic background has equipped her with strong written and verbal communication skills, as well as a keen eye for detail and an analytical mindset.
Areas of Expertise
- Content strategy and development
- Digital marketing and campaign management
- Social media marketing and community engagement
- SEO optimization and performance analysis
- Project management and cross-functional collaboration
Professional Impact
In her current role, Emily has spearheaded the implementation of a comprehensive content calendar, ensuring a consistent and engaging presence across all of Ridgeview Wine Estate's digital platforms. Her data-driven approach has led to the creation of personalized content that resonates with the brand's target audience, resulting in a 20% increase in email open rates and a 15% boost in website conversions.
Conclusion
With her exceptional content marketing skills, data-driven insights, and collaborative leadership style, Emily Meredith is poised to continue driving digital success for Ridgeview Wine Estate. Her passion for storytelling and commitment to delivering measurable results make her a valuable asset in the ever-evolving world of digital marketing.