Emily Morris
Campaign Coordinator - Influencer Marketing
Professional Overview
Emily Morris is a versatile marketing professional with a strong background in influencer campaign coordination and visual/written content creation. She currently serves as a Campaign Coordinator for Influencer Marketing at Skeepers, where she leverages her expertise in social media strategy, brand partnerships, and data analysis to drive impactful marketing campaigns. Alongside her corporate role, Emily also works as a Stylist at Free People, showcasing her passion for fashion and retail.
Experience Summary
Current Roles
Campaign Coordinator - Influencer Marketing, Skeepers (2023 - Present)
- Coordinate influencer marketing campaigns, including talent selection, contract negotiations, and performance tracking
- Analyze campaign data to optimize strategies and measure the impact of influencer partnerships
- Collaborate with cross-functional teams to ensure seamless execution and alignment with broader marketing objectives
- Develop creative content concepts and liaise with influencers to produce high-performing branded content
Stylist, Free People (2023 - Present)
- Provide personalized styling recommendations and product expertise to customers
- Assist with visual merchandising and store displays to enhance the shopping experience
- Contribute to the development of seasonal trend reports and product assortment planning
Career Progression
Radio Show Co-Host, WRGW District Radio (2023 - 2023)
- Hosted a weekly radio program, showcasing a diverse range of music and engaging with the local community
Sales Associate, Reformation (2022 - 2022)
- Delivered exceptional customer service and product knowledge to drive sales and enhance the brand experience
Leadership Roles, George Washington University (2020 - 2023)
- Served as Treasurer for the GW Fashion & Business Association and President for the GW Women In Business organization
- Organized and promoted numerous professional development events, panels, and conferences
Seasonal Sales Associate, Nordstrom (2021 - 2021)
- Provided excellent customer service and contributed to the successful holiday sales season
Academic Background
Emily holds a Bachelor of Arts degree in Fashion Merchandising from George Washington University, where she graduated with distinction. Her academic achievements include serving on the executive boards of several student organizations, as well as contributing her writing and visual content to the GW Fashion & Business Association.
Areas of Expertise
- Influencer marketing campaign coordination
- Social media strategy and content creation
- Data analysis and performance tracking
- Retail sales and customer service
- Event planning and community engagement
- Visual merchandising and trend forecasting
Professional Impact
- Spearheaded the execution of several successful influencer marketing campaigns, driving measurable increases in brand awareness and customer engagement
- Contributed to the development of influential student organizations, hosting impactful events and fostering a vibrant community of young professionals
- Demonstrated a versatile skill set, seamlessly transitioning between corporate marketing, retail, and leadership roles
Conclusion
With a diverse background spanning marketing, fashion, and community engagement, Emily Morris is a driven and adaptable professional poised for continued growth. Her proven ability to coordinate effective influencer campaigns, coupled with her passion for retail and visual storytelling, position her as a valuable asset in the evolving marketing landscape.