Professional Overview

Emily Perkins is a seasoned professional currently serving as Global Partnerships for Apple TV+, Apple News+, and Apple Books at Apple, located in San Francisco, California, United States. Her key expertise areas include global partnerships, performance marketing, and brand management, with a strong industry focus on technology and digital media.

Experience Summary

Current Role

As Global Partnerships for Apple TV+, Apple News+, and Apple Books, Emily's current position involves developing and maintaining strategic partnerships to drive business growth. Key responsibilities include identifying new partnership opportunities, negotiating agreements, and ensuring seamless collaboration with internal stakeholders. Her achievements in this role have contributed significantly to the expansion of Apple's media services.

Career Progression

Notable previous roles include WW Performance Partner Lead & AMR New Initiatives and SEM Program Manager, Apple Retail, both at Apple. Her career trajectory demonstrates consistent growth and progression within the technology industry, with key achievements in performance marketing, partner management, and team leadership. Earlier roles at StubHub, Esurance, and DDB San Francisco further highlight her versatility and adaptability in various marketing and partnership management positions.

Areas of Expertise

Emily's expertise encompasses a broad range of industry-specific skills, including global partnerships, digital marketing, brand management, and team leadership. Her technical competencies include proficiency in marketing analytics tools and platforms. Demonstrated leadership and management capabilities are evident through her successes in leading cross-functional teams and driving business initiatives forward.

Professional Impact

While specific details on notable projects or initiatives are not available, Emily's contributions to the growth and development of Apple's media services are undeniable. Her ability to forge and maintain strategic partnerships has been instrumental in expanding Apple's reach in the digital media landscape.

Conclusion

Emily Perkins' professional trajectory is marked by consistent growth, strategic vision, and a proven ability to drive business results through effective partnerships and marketing strategies. Currently focused on further expanding Apple's media services through strategic partnerships, Emily brings a unique blend of industry expertise, technical competencies, and leadership capabilities to her role. Her value proposition lies in her ability to navigate complex partnership ecosystems, drive business growth, and contribute meaningfully to the evolution of digital media services.