Emma Crepeau

Chief Growth Officer

Professional Overview
Emma Crepeau is an accomplished growth marketing executive with extensive experience driving transformational change and revenue growth for leading consumer brands. As the Chief Growth Officer at Rhone, she is responsible for overseeing the company's global expansion, consumer acquisition, and digital marketing strategies to propel the brand's continued success.

Experience Summary

Current Role
As the Chief Growth Officer at Rhone, Emma is tasked with spearheading the brand's aggressive growth plans. She leads a high-performing team in developing and executing omnichannel marketing campaigns that have significantly increased Rhone's customer base and online revenue. Under her leadership, Rhone has expanded its global footprint and solidified its position as a premier athleisure and lifestyle brand.

Career Progression
Prior to joining Rhone, Emma served as the SVP of Growth at Sweaty Betty, where she was instrumental in transforming the brand's digital marketing and e-commerce capabilities. During her tenure, she implemented data-driven strategies that drove a 35% increase in online sales and a 25% improvement in customer lifetime value. Earlier in her career, Emma held various leadership roles in performance marketing and growth at Sweaty Betty, where she demonstrated her ability to develop and execute innovative marketing initiatives.

Academic Background
Emma holds a Bachelor of Science degree in Marketing from the University of Connecticut, where she graduated with honors.

Areas of Expertise

• Digital marketing and e-commerce optimization

• Customer acquisition and retention strategies

• Omnichannel growth marketing

• Data-driven decision making

• Cross-functional team leadership

• Strategic planning and execution

Professional Impact
Throughout her career, Emma has consistently delivered exceptional results for the brands she has represented. Her ability to identify and capitalize on emerging trends, coupled with her data-driven approach to marketing, has enabled her to drive significant growth and profitability for her employers. Emma is widely recognized as a thought leader in the consumer retail and athleisure industries, having been featured in industry publications and speaking at various conferences.

Conclusion
Emma Crepeau is a seasoned growth marketing executive with a proven track record of success in driving transformational change and revenue growth for leading consumer brands. In her current role as the Chief Growth Officer at Rhone, she is poised to further accelerate the brand's global expansion and solidify its position as a premier athleisure and lifestyle brand.