Eric Breiner

Senior Digital Marketing Strategist | Indianapolis, Indiana, United States

Professional Overview

Eric Breiner is a seasoned digital marketing strategist with over a decade of experience driving measurable results for ecommerce and retail brands. In his current role as Senior Digital Marketing Strategist at Listrak, he leverages his expertise in data-driven marketing, omnichannel strategy, and customer experience optimization to help clients maximize their digital footprint and exceed their key performance goals.

Experience Summary

Current Role

As Senior Digital Marketing Strategist at Listrak, Eric is responsible for developing and executing comprehensive digital marketing campaigns that drive website traffic, improve customer engagement, and boost online sales. He works closely with cross-functional teams to analyze data, identify growth opportunities, and implement innovative strategies that enhance the digital customer journey. Under his leadership, his clients have achieved significant increases in email open rates, conversion rates, and return on ad spend.

Career Progression

Prior to joining Listrak, Eric served as a Customer Experience Consultant at Emarsys, where he partnered with ecommerce and retail clients to optimize their email marketing and marketing automation programs. He also held various roles at Springboard Marketing, including Director of Operations and Ecommerce Marketing Manager, where he spearheaded the development and implementation of successful digital marketing campaigns for a diverse range of clients.

Eric's career began in the retail industry, where he held sales and marketing positions at Englin's Fine Footwear and Mosser Florsheim Shoes. During this time, he honed his skills in customer service, data analysis, and digital marketing, laying the foundation for his transition into a strategic digital marketing role.

Academic Background

Eric holds a Bachelor of Science degree in Business Administration from Indiana University, with a focus on Marketing and Entrepreneurship.

Areas of Expertise

• Digital marketing strategy and execution

• Omnichannel customer experience optimization

• Email marketing and marketing automation

• Social media marketing and advertising

• Data analytics and performance reporting

• Project management and cross-functional collaboration

Professional Impact

Throughout his career, Eric has demonstrated a proven track record of driving measurable success for his clients. He has consistently exceeded campaign performance goals, achieving up to 30% increases in email open rates, 25% improvements in conversion rates, and 20% growth in return on ad spend. Eric's innovative approaches and data-driven insights have positioned him as a trusted advisor and thought leader in the digital marketing industry.

Conclusion

With his comprehensive digital marketing expertise, data-driven decision-making, and client-centric approach, Eric Breiner is poised to continue delivering outstanding results and strategic value to his clients at Listrak. He is committed to staying at the forefront of industry trends and leveraging the latest technologies to help brands navigate the evolving digital landscape and achieve their growth objectives.