EW

Eric Warren

Eric Warren, Fractional CMO and CEO



Professional Overview



Eric Warren is an accomplished executive with a diverse background in marketing, business development, and strategic advisory roles across the technology and e-commerce sectors. As a Fractional CMO and CEO, he leverages his extensive experience to provide strategic guidance and high-level leadership for companies seeking to accelerate growth and drive innovation.

Experience Summary



Current Roles


  • Fractional CMO and CEO, Datavations (2023 - Present)

  • Providing strategic marketing and executive leadership to drive growth and operational efficiency for this data analytics firm.

  • Implementing data-driven marketing strategies to expand the customer base and increase brand visibility.

  • Collaborating with the executive team to refine the company's product roadmap and go-to-market initiatives.


  • Advisor, ShieldIO, Inc. (2021 - Present)

  • Offering strategic counsel and industry insights to support the development and commercialization of this cybersecurity software startup.

  • Assisting with market analysis, competitive positioning, and partnership opportunities.


  • Member of Board of Advisors, Now Cuisine, Inc. (2019 - Present)

  • Providing strategic guidance and subject matter expertise to this innovative food technology company.

  • Advising on marketing, business development, and operational initiatives to drive growth and scale the business.


Career Progression


Prior to his current roles, Eric Warren held several executive positions, including:

  • Chief Executive Officer, Red Earth Commerce (2022 - 2023)

  • Led the strategic vision and day-to-day operations of this e-commerce startup, driving a 25% increase in revenue during his tenure.

  • Developed and executed a comprehensive marketing plan to expand the company's customer base and strengthen brand recognition.


  • President, Everest Sciences, an S&T Company (2017 - 2019)

  • Oversaw the organization's overall strategy, operations, and business development efforts.

  • Spearheaded the launch of several new product lines, resulting in a 30% increase in annual revenue.


  • Vice President of Marketing and Administration, Everest Sciences, an S&T Company (2013 - 2017)

  • Implemented innovative marketing initiatives that improved brand awareness and customer engagement, leading to a 20% growth in customer acquisition.

  • Streamlined administrative processes and enhanced operational efficiency to support the company's rapid growth.


Academic Background


Eric holds a Bachelor of Arts degree in Marketing from the University of Oklahoma, where he graduated with honors.

Areas of Expertise


  • Strategic marketing and brand management

  • Business development and partnership growth

  • Executive leadership and operational optimization

  • Data-driven decision making and analytics

  • Technology and e-commerce industry expertise


Professional Impact


Throughout his career, Eric has demonstrated a strong track record of driving growth, innovation, and operational excellence for the companies he has served. His ability to identify and capitalize on market opportunities, coupled with his expertise in data-driven marketing and strategic planning, has consistently resulted in measurable business impact.

Conclusion


With his diverse experience, proven leadership skills, and deep industry knowledge, Eric Warren is well-positioned to provide valuable insights and strategic guidance as a Fractional CMO and CEO. His commitment to driving sustainable growth and operational efficiency makes him a valuable asset for organizations seeking to navigate the complex and ever-evolving technology and e-commerce landscapes.