Professional Role and Company Overview
Eric Westerhoff is currently the Sales Director of Advanced Recycling at Pellenc ST, with a specific operational focus on the North American market through Pellenc ST America Inc. Pellenc ST is a specialist provider of sensor-based sorting solutions designed primarily for the waste and recycling industry, focusing on advanced recycling technologies. The company is privately held and reported approximately $81.6 million in revenue with 279 employees as of the latest available data.
Pellenc ST America Inc is based at 1299 Schlumberger Drive, Fort Mill, South Carolina, and also has corporate and operational presence in Santa Rosa, California (3171 Guerneville Road) and Paso Robles, California. These locations serve as strategic hubs for supporting large-scale projects and maintaining close customer relations.
Key Responsibilities and Expertise
Eric Westerhoff’s responsibilities revolve around driving sales, business development, and market strategy for advanced recycling technologies at Pellenc ST America. His portfolio involves sensor-based optical sorting systems that optimize the efficiency and quality of material recovery facilities (MRFs) and recycling operations. His role encapsulates engagement with operators, municipalities, recycling companies, and chemical recycling players to advance sustainable circular economy goals through:
- Intelligent sorting systems enabling improved feedstock quality for mechanical and chemical recycling.
- Deployment and demonstration of innovations such as the Mistral+ CONNECT optical sorters and the newly-introduced CNS system, which emphasize modular upgradability and improved sorting accuracy.
- Collaboration with industry leaders in plastics recycling to support transformative projects like the PAPREC GROUP MRF Trivalo 27, a facility processing up to 35 kilotonnes per year with multiple Pellenc optical sorters.
Eric leverages over 20 years of experience in the recycling industry, offering deep expertise in advanced recycling technologies and market strategies that align with evolving sustainability standards and legislative frameworks.
Recent Activities and Industry Engagement
Eric Westerhoff actively participates in industry events, conferences, and thought leadership platforms, including:
- Speaking engagements at major recycling and plastics sustainability events such as the PETCORE EUROPE Annual Conference 2025 and the Go Circular Conference (2024).
- Representing Pellenc ST at the NPE 2024 event alongside other key company figures, focusing on chemical and mechanical recycling advancements.
- Leading communication initiatives and LinkedIn posts highlighting Pellenc ST’s strategic growth, such as announcing the doubling of Pellenc ST’s production capacity in 2022 in response to over 50% annual growth, thereby underscoring the company’s scaling capabilities to support expanding recycling demands in North America.
- Promoting innovations designed to support a circular economy, such as high-quality recyclates to replace virgin materials (e.g., in LDPE recycling).
Company and Market Positioning
Pellenc ST positions itself as a leader in the intelligent and connected sorting technology space, targeting improvements in operational efficiency, product quality, and sustainability outcomes for recycling stakeholders. The strategic investments in North American infrastructure underscore the company's commitment to this fast-growing market.
The dual presence in South Carolina and California facilitates localized sales, service, and technical support, critical to maintaining successful relationships with prominent waste management and recycling entities.
Contact Information (Corporate)
- Pellenc ST America Inc Headquarters
1299 Schlumberger Drive, Fort Mill, SC 29715
Phone: +1 803-396-3990 Ext. 210
Email contact for US inquiries: contact.usa@pellencst.com
- Pellenc America, Inc (California Office)
3171 Guerneville Road, Santa Rosa, CA 95401
Phone: +1 707-568-7286
Email: information@pellencus.com
- Website: [www.pellencst.com](https://www.pellencst.com) | [Pellenc USA](https://pellencus.com)
Summary of Actionable Insights
- Eric Westerhoff is the senior sales leader responsible for Advanced Recycling, operating at the intersection of technology innovation and sustainability in the US and North American market.
- His focus on sensor-based sorting solutions and strategic growth efforts position him and Pellenc ST as key players enabling efficiency gains and quality improvements across MRFs and recycling facilities.
- Pellenc ST’s recent investment in a new production center and capacity expansion highlights readiness to scale with market demand, which may be integral for considerations involving large-scale recycling infrastructure projects.
- Eric’s participation in industry forums and conferences signals openness to engagement and thought leadership in plastic recycling, chemical recycling, and circular economy initiatives.
- The company’s regional offices enable localized support and a robust presence across major US recycling industry hubs.
This detailed profile provides a comprehensive understanding of Eric Westerhoff’s role, Pellenc ST America’s positioning, and relevant technological innovations, facilitating targeted engagement with established expertise in the advanced recycling sector.
