Erica Moyer

Senior Product Manager | Santa Monica, California, United States

Professional Overview

Erica Moyer is a seasoned Senior Product Manager with extensive experience in the consumer goods and e-commerce industries. She is known for her strategic vision, data-driven decision making, and ability to drive innovative product initiatives that deliver measurable business results.

Experience Summary

Current Role

As the Senior Product Manager at Gopuff, Erica is responsible for leading the development and optimization of the company's flagship mobile application and web platform. She collaborates cross-functionally with engineering, design, and marketing teams to create seamless user experiences that drive customer engagement and retention. Under Erica's leadership, Gopuff has expanded its product offering and seen a 25% increase in monthly active users over the past year.

Career Progression

Prior to joining Gopuff, Erica held senior product management and marketing roles at Thrive Market and Beachbody. At Thrive Market, she spearheaded the launch of a new subscription service that grew to over 50,000 members in its first 6 months. At Beachbody, she led the brand management and marketing strategy for several of the company's best-selling fitness programs, contributing to a 15% year-over-year increase in digital product sales.

Erica began her career as an Executive Team Leader at Target, where she honed her leadership and retail expertise, before transitioning into the consumer goods and technology industries.

Academic Background

Erica holds an MBA from the University of California, Los Angeles, with a concentration in Marketing. She graduated summa cum laude and was inducted into the Beta Gamma Sigma honor society.

Areas of Expertise

• Product strategy and roadmap development

• User experience design and optimization

• Data analytics and performance measurement

• Cross-functional collaboration and stakeholder management

• E-commerce and digital marketing strategy

• Consumer behavior and market trends analysis

Professional Impact

Throughout her career, Erica has demonstrated a track record of delivering innovative product solutions that drive tangible business results. Her ability to balance strategic vision with tactical execution has earned her recognition as a respected industry leader. Erica is passionate about leveraging technology to enhance customer experiences and is committed to continuously improving her craft to stay ahead of evolving market demands.

Conclusion

With her diverse background, proven leadership skills, and keen understanding of consumer behavior, Erica Moyer is poised to make a significant impact as a Senior Product Manager. She is dedicated to driving growth and innovation within the e-commerce and consumer goods sectors, and is well-equipped to take on increasingly challenging roles as her career continues to progress.