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Erik Lindberg

VP of Sales


Erik Lindberg - VP of Sales at Sana Labs



Current Role and Responsibilities


Erik Lindberg is currently the Vice President of Sales at Sana Labs, a company specializing in AI-driven learning solutions. In this role, Erik leads a team of Business Development Managers and Representatives, focusing on acquiring new clients and developing strategic partnerships to enhance customer outcomes. His leadership is noted for driving significant changes and improvements in sales performance.

Professional Experience


Erik has an extensive background in sales and business development across various prestigious organizations. Prior to joining Sana Labs in April 2021, Erik held several positions at EF Education First, including:

  • Vice President Sales for Hult EF Corporate Education

  • General Manager for Scandinavia

  • Country Manager for Sweden

  • Head of Sales


Before his tenure at EF Education First, Erik also served as:

  • Key Account Manager at Webtraffic and Universum

  • Account Manager at DirektMedia AB, a subsidiary of Bonnier Corporation

  • Trainee and Project Leader at StroedeRalton


Erik’s initiatives at these companies have earned him notable accreditations, including membership in The President's Club, which recognizes top global sales performance.

Education


Erik’s academic achievements include:

  • Ba Hons in Business Administration and Management from Halmstad University (2001–2004)

  • Master of Science in International Business from Macquarie University (2004–2005)

  • Master of Science in International Marketing from the School of Business, Economics and Law at the University of Gothenburg (2005–2006)

  • Advanced Sales Program with a focus on Solution Selling from SBR Consulting (2014–2015)

  • Program in Real Life Leadership from Hult Ashridge (2016)


Recent Activities and Achievements


  • Series B Funding: Celebrated the successful securing of $62 million in Series B funding (May 2023), underscoring the achievements and dedication of Sana Labs’ team.

  • Product Launch: Announced a new functionality, Sana Assistant, which includes AI-driven features such as automatic generation of illustrations and interactive courses (September 2022).

  • Expansion: Officially announced the opening of Sana Labs’ New York City office (September 2023).

  • Hiring Initiatives: Actively involved in expanding the team at Sana Labs, frequently highlighting recruitment efforts on LinkedIn.


Professional Skills and Recognition


Erik is recognized for his consistent delivery of outstanding sales results and his strong recruiting and development capabilities. His leadership style emphasizes great coaching abilities, which have been instrumental in driving team success and achieving company goals.

Additional Information


For further details about Erik Lindberg’s professional journey and achievements, you can access his LinkedIn profile [here](https://se.linkedin.com/in/eriklindberg1).



This report is intended to provide a comprehensive and detailed profile of Erik Lindberg, focusing on aspects that are pertinent to understanding his professional background, current role, and notable achievements.