Erika Lepczyk

Professional Overview

Erika Lepczyk is an accomplished digital commerce leader with extensive experience in driving strategic growth and operational excellence within the retail and consumer goods industries. As the Head of Digital Marketplace Business Operations at Kroger, she is responsible for overseeing the company's digital marketplace initiatives, optimizing operational processes, and delivering exceptional customer experiences. Additionally, Erika serves as a Strategic Advisor at Omniwise Consulting, providing valuable insights and guidance to clients on ecommerce and digital transformation strategies.

Experience Summary

Current Role

Head of Digital Marketplace Business Operations, Kroger (2023 - Present)

• Leads the strategy, development, and implementation of Kroger's digital marketplace, driving revenue growth and improving operational efficiency

• Oversees the day-to-day operations of the digital marketplace, ensuring seamless integration with the company's existing ecommerce and retail channels

• Collaborates cross-functionally to optimize the customer experience, streamline fulfillment processes, and enhance data-driven decision-making

Strategic Advisor, Omniwise Consulting (2023 - Present)

• Provides strategic guidance and subject matter expertise to clients on ecommerce, digital transformation, and omnichannel retail strategies

• Advises on the development and implementation of innovative digital solutions to drive business growth and improve operational performance

• Leverages deep industry knowledge and best practices to help clients navigate the evolving digital landscape

Career Progression

Co-Founder, Memore (2019 - 2024)

• Co-founded a successful ecommerce startup focused on developing innovative memory enhancement products

• Played a key role in all aspects of the business, including product development, digital marketing, and supply chain management

Ecommerce Lead, Wilton Brands (2023 - 2023)

• Spearheaded the company's ecommerce strategy, overseeing the integration of digital and retail channels to enhance the customer experience

• Implemented data-driven initiatives to optimize online sales and improve operational efficiencies

Head of Ecommerce, Miele (2021 - 2023)

• Led the development and execution of Miele's global ecommerce strategy, driving double-digit growth in online sales

• Streamlined digital operations, improved customer engagement, and expanded the brand's reach through strategic partnerships

Academic Background

• Master of Business Administration, University of North Carolina, Chapel Hill

• Bachelor of Science in Marketing, University of Michigan, Ann Arbor

Areas of Expertise

• Ecommerce and digital marketplace strategy

• Omnichannel retail operations and optimization

• Supply chain and logistics management

• Data-driven decision-making and performance analytics

• Cross-functional collaboration and team leadership

Professional Impact

• Grew Memore's ecommerce sales by 150% over a 5-year period through innovative digital marketing and customer experience initiatives

• Increased Miele's online sales by 25% within 18 months through the implementation of a comprehensive ecommerce strategy

• Recognized as a thought leader in the retail and consumer goods industries, frequently invited to speak at industry conferences and events

Conclusion

Erika Lepczyk is a seasoned digital commerce executive with a proven track record of driving strategic growth and operational excellence. In her current role as Head of Digital Marketplace Business Operations at Kroger, she is responsible for overseeing the company's digital marketplace initiatives and delivering exceptional customer experiences. Additionally, Erika's expertise as a Strategic Advisor at Omniwise Consulting allows her to provide valuable insights and guidance to clients on ecommerce and digital transformation strategies. With her extensive industry experience, data-driven decision-making skills, and cross-functional leadership capabilities, Erika is poised to continue making a significant impact in the rapidly evolving retail and consumer goods landscape.