Erin Foy

Associate Director Marketing

Professional Overview
Erin Foy is an accomplished marketing executive with over 15 years of experience driving growth and innovation across the media and consumer goods industries. As the Associate Director of Marketing at Morguard, she leverages her expertise in digital strategy, content creation, and brand management to spearhead impactful marketing initiatives.

Experience Summary

Current Role
In her role as Associate Director of Marketing at Morguard, Erin is responsible for developing and executing integrated marketing campaigns that elevate the company's brand presence and attract new clients. She oversees a team of marketing professionals and collaborates cross-functionally to align strategic objectives with measurable results. Under Erin's leadership, Morguard has seen a 20% increase in website traffic and a 15% growth in social media engagement.

Career Progression
Prior to joining Morguard, Erin served as the Chief Marketing Officer at Hush & Hush, where she led the company's rebranding efforts and spearheaded the launch of a successful content marketing strategy. As the Multimedia Lead and Digital Account Manager at Cox Media Group, she honed her skills in digital advertising and content creation, driving impressive campaign results for clients. Erin's earlier experience includes roles as the Senior Marketing Director and Integrated Marketing Manager at SANDOW, where she played a pivotal role in expanding the company's brand presence and revenue streams.

Academic Background
Erin holds a Bachelor of Arts in Advertising, Public Relations, Spanish, and International Studies from Penn State University. Her diverse educational background has equipped her with a well-rounded perspective on marketing and communications, enabling her to deliver innovative solutions for her clients.

Areas of Expertise

• Digital marketing strategy and execution

• Content creation and optimization

• Brand management and positioning

• Cross-functional team leadership

• Campaign performance analysis and optimization

Professional Impact
Throughout her career, Erin has demonstrated a proven track record of driving measurable growth and innovation. As the Chief Marketing Officer at Hush & Hush, she led the development of a content marketing strategy that resulted in a 35% increase in website traffic and a 25% boost in lead generation. At Cox Media Group, Erin's digital advertising expertise helped clients achieve an average 20% increase in click-through rates and a 12% uplift in conversion rates.

Conclusion
Erin Foy is a dynamic and results-oriented marketing leader with a passion for creating impactful campaigns that drive business success. Her diverse experience, deep industry knowledge, and strong leadership skills make her a valuable asset to any organization. As she continues to excel in her role at Morguard, Erin is poised to make a lasting contribution to the company's growth and market leadership.