Erin Haggerty
VP Creative Operations, NBC Creative Marketing, NBCUniversal Comcast
Professional Overview
Erin Haggerty is an experienced media executive with a proven track record of driving creative excellence and operational efficiency in the entertainment industry. As the VP of Creative Operations at NBC Creative Marketing, NBCUniversal Comcast, she leverages her deep understanding of the creative process and project management expertise to oversee the production and delivery of impactful marketing campaigns for NBC's diverse programming portfolio.
Experience Summary
Current Role
In her current role as VP of Creative Operations, Erin is responsible for managing the creative development, production, and delivery of all marketing assets for NBC's network and digital platforms. She leads a team of talented creatives, producers, and project managers to ensure seamless execution and optimal efficiency across the entire creative marketing lifecycle. Erin's strategic leadership and collaborative approach have been instrumental in driving the success of high-profile marketing initiatives that have elevated the visibility and engagement of NBC's premier content.
Career Progression
Prior to her current role, Erin held various leadership positions within the NBCUniversal Comcast family, including VP of Production at Bravo and E! Entertainment, where she spearheaded the creative marketing efforts for some of the network's most iconic unscripted series. She also served as VP of Production and Project Management at Esquire Network, contributing to the channel's brand development and content strategy. Erin's earlier career at NBC as a Director of Special Projects further honed her expertise in cross-functional collaboration and project management.
Academic Background
Erin holds a Bachelor of Arts degree from the University of California, Los Angeles, with a specialization in Communications and Media Studies. Her academic achievements and well-rounded education have equipped her with a deep understanding of the evolving media landscape and the ability to navigate the complexities of the entertainment industry.
Areas of Expertise
- Creative operations and project management
- Integrated marketing campaign development
- Talent and production management
- Cross-functional collaboration and stakeholder engagement
- Strategic planning and problem-solving
- Data-driven decision making and performance optimization
Professional Impact
Throughout her career, Erin has distinguished herself as a strategic leader and creative problem-solver. She has played a pivotal role in the successful execution of numerous award-winning marketing campaigns, driving increased viewership, brand awareness, and audience engagement for NBC's diverse programming. Erin's ability to seamlessly integrate cutting-edge technologies and data-driven insights into the creative process has further enhanced the impact and effectiveness of her work.
Conclusion
Erin Haggerty's extensive experience, industry expertise, and strategic leadership make her a valuable asset to the NBCUniversal Comcast team. As the VP of Creative Operations, she continues to push the boundaries of creative marketing, delivering innovative solutions that captivate audiences and elevate the NBC brand. With her unwavering commitment to excellence and a deep passion for the industry, Erin is poised to drive continued success and growth for the network.
