Erin O'Connor, Vice President of Design & Merchandising
Professional Overview
Erin O'Connor is a seasoned design and merchandising executive with over 30 years of experience in the apparel and retail industry. As the Vice President of Design & Merchandising at Komar, she oversees the strategic direction and execution of the company's product development, sourcing, and go-to-market initiatives.
Experience Summary
Current Role
As the Vice President of Design & Merchandising at Komar, Erin is responsible for leading a team of designers, merchants, and product managers to create and deliver high-quality, on-trend products that resonate with the company's target consumers. Under her guidance, Komar has strengthened its position as a leading provider of innovative and fashionable apparel, driving significant revenue growth and market share expansion.
Career Progression
Erin's extensive career in the industry has spanned various leadership roles, including Design Director at Cutie Pie Baby, VP of Design and Merchandising at Celebrity International, and Design Director at Sara Max. She has a proven track record of driving successful product development and merchandising strategies, consistently delivering profitable collections that meet evolving consumer preferences.
Academic Background
Erin holds a Bachelor of Science degree in Apparel Merchandising from the University of Rhode Island, where she graduated with honors.
Areas of Expertise
- Apparel design and product development
- Merchandising and go-to-market strategy
- Supply chain and sourcing management
- Brand positioning and customer insights
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Erin has been recognized for her innovative design solutions, strategic merchandising approaches, and her ability to drive organizational transformation. Her work has significantly contributed to the growth and profitability of the companies she has served, and she is known for her ability to identify emerging trends and translate them into commercially successful product lines.
Conclusion
Erin O'Connor is a seasoned design and merchandising executive with a proven track record of delivering results and driving industry-leading innovations. Her deep understanding of consumer preferences, coupled with her strategic vision and strong leadership skills, make her a valuable asset to Komar as the company continues to expand its market presence and solidify its position as a leader in the apparel industry.
