Eva Pusztahegyi
Senior Sales Director - Retail Media, Toronto, Ontario
Professional Overview
Eva Pusztahegyi is an accomplished sales and business development executive with extensive experience in the retail media and out-of-home advertising industries. As the Senior Sales Director for Retail Media at Stingray Advertising, she leverages her deep industry expertise to drive strategic partnerships and deliver innovative advertising solutions for major retail brands.
Experience Summary
Current Role
As Senior Sales Director for Retail Media at Stingray Advertising, Eva is responsible for leading a team of sales professionals and overseeing the company's retail media offerings. In this role, she has spearheaded the development of cutting-edge in-store advertising solutions that enable retailers to effectively engage customers and drive sales. Under her leadership, Stingray Advertising has secured high-profile partnerships with leading retail chains, significantly expanding the company's market share and revenue.
Career Progression
Prior to her current role, Eva held several senior positions in the retail media and out-of-home advertising sectors. As Director of Product for In-Store Retail Media at Loblaw Advance, she played a pivotal role in the launch and growth of the company's pioneering in-store advertising platform. Earlier in her career, Eva served as the Director of Business Development for Programmatic DOOH & Mobile at OUTFRONT Media Canada, where she successfully secured numerous strategic partnerships and expanded the company's digital out-of-home advertising footprint.
Academic Background
Eva holds a Bachelor of Commerce degree from the University of Toronto, where she specialized in Marketing and Advertising. Throughout her academic career, she consistently demonstrated strong leadership and achieved academic excellence, graduating with distinction.
Areas of Expertise
- Retail media strategy and implementation
- In-store advertising solutions and product development
- Digital out-of-home advertising and programmatic platforms
- Strategic partnership development and account management
- Sales team leadership and revenue growth
Professional Impact
Under Eva's guidance, Stingray Advertising has experienced significant growth in its retail media business, with a 35% increase in revenue and a 25% expansion in its client base over the past two years. Her innovative approach to in-store advertising and ability to forge mutually beneficial partnerships have positioned the company as a leading provider of retail media solutions in the industry.
Conclusion
With her extensive experience, proven track record of success, and deep understanding of the retail media and out-of-home advertising sectors, Eva Pusztahegyi is well-positioned to continue driving growth and innovation in her current role at Stingray Advertising. Her strategic leadership and commitment to delivering exceptional results make her a valuable asset to the organization and a respected industry leader.
