Evan Messinger: Chief Revenue Officer, HANG Media
Professional Overview
Evan Messinger holds the position of Chief Revenue Officer at HANG Media, a company based in Mount Kisco, New York. As a seasoned marketing executive, Evan exhibits strategic leadership in revenue generation and brand engagement, particularly in the sports media sector. His role involves guiding HANG Media's revenue and marketing strategies, alongside developing innovative ways to connect star athletes with communities globally.
Career Path and Experience
Evan brings a wealth of experience to HANG Media, having previously served as President at another organization. His educational background includes a degree from Michigan State University, and he possesses extensive experience in strategic communications and event management. Evan's professional journey includes roles in sales development and marketing at notable companies like Univision Communications, where he was a senior VP responsible for business development.
Leadership and Brand Engagement
Evan has been instrumental in projects with significant partners, including collaborations with the NFL's Global Brand and Consumer Marketing team. He has also moderated thought leadership events, such as panels with industry giants Mastercard, to discuss building brand loyalty in a modern context.
Company Performance and Initiatives
Under Evan's leadership, HANG Media has shown considerable growth, securing $9.2 million in Series A funding to expand operations and enhance brand engagement strategies. The company has been recognized for its innovative approach to virtual fan-athlete interactions and was awarded the 2023 Cynopsis Sports Award for best production. HANG Media also focuses on sports, media, and marketing avenues to reach varied demographic groups, notably Gen Z, through personalized, small-group interactions.
Recent Activities and Public Engagements
Evan's recent professional engagements highlight his active involvement in strategic networking and industry events. He was featured at the NFL Draft thought leadership event in April 2023 and participated in the HANG Celebration Bowl in December 2023. His collaborative initiatives underscore HANG Media’s commitment to enhancing brand visibility and engagement.
Industry Recognition and Insight
Evan Messinger is acknowledged as a key figure at Brand Innovators, where his leadership in sports marketing strategies is highlighted. His participation in crafting discussions around brand relationships and customer connection exemplifies his impact on the industry.
This comprehensive profile of Evan Messinger reflects his strategic vision and effective leadership in enhancing HANG Media's market position and brand influence through innovative marketing and revenue-driving initiatives.
