ED

Eytan Daniyalzade

Co-Founder & CEO
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Professional Overview



Eytan Daniyalzade is the Co-Founder and Chief Executive Officer of Toolio, a cloud-based retail merchandise planning and inventory optimization platform headquartered in New York, United States. Toolio is positioned as a next-generation solution enabling retailers to streamline their merchandising processes through AI-driven demand forecasting, assortment planning, allocation, and inventory replenishment. The company serves a diverse portfolio of clients in the fashion and retail sectors, such as Hunter Bell, AKA Brands, and Weezie Towels, delivering measurable improvements in inventory management, cost savings, and operational efficiency.

Educational Background



Mr. Daniyalzade holds a Bachelor of Science (2007) and Master of Science (2008) in Electrical Engineering from Stanford University, reflecting a strong technical foundation in engineering, which underpins his expertise in developing AI and data-centric retail solutions.

Role and Responsibilities



As CEO and Co-Founder, Eytan Daniyalzade leads Toolio’s vision and product strategy. His leadership focuses on leveraging advanced technologies to surpass traditional spreadsheet-based planning methods, enabling:

  • AI-powered merchandise forecasting that adjusts for out-of-stocks, promotional impacts, holiday seasonality, and exceptional sales events.

  • A configurable, agile platform adaptable to diverse retail categories and markets.

  • Integration with ERP and BI systems—including recently achieving “Built for NetSuite” status for a seamless end-to-end merchandise planning and allocation workflow.

  • Enhancements in omnichannel inventory visibility and automated replenishment processes to improve stock accuracy and reduce manual workload for retail teams.


Company Performance and Product Impact



Under Mr. Daniyalzade’s leadership, Toolio has positioned itself as a high-impact retail partner producing rapid ROI and tangible results:

  • 2-3% margin improvement,

  • 5-10% increased in-stock rates,

  • 35% reduction in time spent on planning activities,

  • 10x return on investment (ROI) for clients.


Case studies highlight substantial client benefits:

  • Hunter Bell reported a 50% reduction in inventory and 50% time savings, translating to cost savings equivalent to one full-time employee.

  • AKA Brands achieved 50-75% SKU reduction with $5 million expected in cost savings and efficiency gains, alongside 5-10 weeks stock reduction.

  • Weezie Towels realized 40% efficiency gains, 4% inventory cost reduction, and an 8x ROI.


Toolio’s 2022 product execution included the rollout of a notable store allocation module praised by customers for increasing productivity and automating transfer order generation, addressing key retailer pain points in inventory distribution and stock availability.

Public Engagement and Industry Presence



Eytan Daniyalzade actively participates in retail and technology forums, with notable interviews and presentations including:

  • A detailed Q&A featured in Sourcing Journal (March 2023), discussing the limitations of traditional planning tools like Excel and the transition toward intelligent allocation systems.

  • A public interview with Liza Amlani following the ShopTalk 2022 retail conference.

  • Regular professional updates on LinkedIn and active engagement on X (formerly Twitter), where he shares insights on retail planning, AI advancements, and Toolio’s product developments.


Company Overview



Toolio was founded in 2019 by Eytan Daniyalzade and Berk Atikoglu, with a founding team possessing over a decade of collaborative experience. The company employs between 11-50 people and services a global client base of fast-growing retailers, including brands such as Outdoor Voices, MeUndies, and Mack Weldon. Toolio integrates with various business systems to facilitate fast, data-driven merchandising and financial decisions.




This profile consolidates Eytan Daniyalzade’s leadership role, education, and strategic vision driving Toolio’s positioning as a technologically advanced, results-oriented retail software company, enabling data-driven merchandise planning and optimizing inventory investments across retail sectors.
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