Fabiola Torres
Global CMO at GAP, Los Angeles, California, United States
Professional Overview
Fabiola Torres is a seasoned marketing executive with over 25 years of experience driving global brand strategy and innovation. As the Global Chief Marketing Officer at Gap Inc., she is responsible for leading the company's worldwide marketing initiatives, overseeing brand positioning, digital transformation, and delivering exceptional customer experiences across the organization's diverse portfolio.
Experience Summary
Current Role
As the Global CMO at GAP, Fabiola is spearheading the brand's revitalization efforts, implementing data-driven marketing strategies to enhance customer engagement and drive sustainable growth. She has been instrumental in positioning GAP as a leader in the apparel industry, leveraging her expertise in consumer insights, digital marketing, and omnichannel integration to deliver impactful campaigns that resonate with a global audience.
Career Progression
Prior to joining GAP, Fabiola held various executive roles at PepsiCo, where she successfully led the company's energy drinks and Hispanic business unit as SVP and CMO. She also served as the SVP, GM & CMO of PepsiCo's energy portfolio, driving innovative brand strategies and positioning the company's beverages for long-term success. Fabiola's earlier career experience includes serving as the Vice President of Global Marketing and the Vice President Managing Director at Apple, as well as leading the Global Sneaker Culture division at Nike.
Academic Background
Fabiola holds a Bachelor's degree in Business Administration from the University of California, Los Angeles (UCLA), where she graduated with honors. She also completed the Executive Leadership Program at the Harvard Business School, further expanding her strategic and management capabilities.
Areas of Expertise
- Global brand strategy and positioning
- Omnichannel marketing and digital transformation
- Consumer insights and data-driven decision making
- Innovative product development and marketing
- Cross-functional leadership and team management
Professional Impact
Throughout her career, Fabiola has been recognized for her transformative impact on the companies and brands she has served. At PepsiCo, she spearheaded the successful launch of several new energy drink products, driving a 28% increase in market share within the Hispanic consumer segment. At Apple, Fabiola led the development and implementation of the company's global marketing campaigns, contributing to a 15% year-over-year increase in brand awareness and customer loyalty.
Conclusion
Fabiola Torres is a dynamic and visionary marketing leader who has consistently demonstrated her ability to drive brand growth, foster customer engagement, and deliver strategic business impact. In her current role as the Global CMO at GAP, she is poised to further elevate the brand's position in the global apparel market and lead the company's digital transformation efforts, ensuring its long-term success and competitiveness.
