Faz Aftab - Director of Emerging & Enterprise | Gemini, G1, TV, Enterprise
Professional Overview
Faz Aftab is a seasoned media and technology executive with over 25 years of experience driving growth and innovation across the digital landscape. As the Director of Emerging & Enterprise at Google, he spearheads the development and commercialization of cutting-edge products and solutions for Gemini, G1, TV, and Enterprise customers. Faz's deep expertise in strategic partnerships, platform distribution, and product operations enables him to successfully navigate the evolving technology ecosystem and deliver transformative business outcomes.
Experience Summary
Current Role
Faz currently serves as the Director of Emerging & Enterprise at Google, where he oversees the development and go-to-market strategy for innovative products and services across the Gemini, G1, TV, and Enterprise business units. In this role, he collaborates closely with cross-functional teams to identify market opportunities, drive customer acquisition, and expand the company's footprint in emerging technology sectors. Faz's strategic vision and operational excellence have been instrumental in enhancing Google's competitive position and driving sustainable growth.
Career Progression
Prior to his current role, Faz held several senior leadership positions within the media and technology industries. He served as the Director of Media & Entertainment Partnerships - Platforms and Ecosystems at Google, where he was responsible for forging strategic alliances and driving platform distribution initiatives. Faz also held the role of Non-Executive Director at Twofour and Chairperson at Freesat, where he contributed to the strategic direction and governance of these organizations.
Earlier in his career, Faz held various leadership positions at ITV, including Director of Strategic Partnerships and Platform Distribution, Director of Technology and Operations, and Controller of the ITV Hub. He also gained extensive experience in sales and engineering roles at Amdocs and SAP, further strengthening his technical expertise and commercial acumen.
Academic Background
Faz holds a bachelor's degree in Computer Science, with a focus on SAP ABAP development, from a leading university. This technical foundation, combined with his extensive business experience, has enabled Faz to navigate the intersection of technology and media, driving innovative solutions that address evolving customer needs.
Areas of Expertise
- Digital transformation and product innovation
- Strategic partnerships and platform distribution
- Media and entertainment industry regulations and best practices
- Technology operations and process optimization
- Sales and commercial strategy development
- Talent management and team leadership
Professional Impact
Throughout his career, Faz has spearheaded numerous high-profile initiatives that have significantly impacted the media and technology industries. As the Chairperson of Freesat, he led the strategic repositioning of the organization, enhancing its market competitiveness and driving increased customer adoption. As the Director of Strategic Partnerships and Platform Distribution at ITV, Faz successfully negotiated and managed partnerships that expanded the reach and visibility of the company's content and services.
Conclusion
With his exceptional track record of driving growth and innovation, Faz Aftab is a respected leader in the media and technology sectors. As the Director of Emerging & Enterprise at Google, he continues to push the boundaries of what's possible, leveraging his technical expertise, commercial acumen, and visionary mindset to deliver transformative solutions that shape the future of the industry.
