Professional Overview

Filip Jabbour is a seasoned professional in the advertising industry, currently serving as the Regional Head of Advertising, MENA at Amazon. His key expertise areas include advertising strategy, media planning, and team management, with a strong industry focus on digital transformation and innovation.

Experience Summary

Current Role

As the Regional Head of Advertising, MENA at Amazon, Filip oversees the development and implementation of advertising strategies across the Middle East and North Africa region. His key responsibilities include leading cross-functional teams, driving business growth, and fostering strategic partnerships with regional advertisers and agencies. Under his leadership, the region has witnessed significant growth in advertising revenue and market share.

Career Progression

Filip's career spans over two decades, with notable previous roles including CEO, GroupM MENA at GroupM, EVP, Managing Director at Spark SMG, and Chief Executive Officer - MENA at Starcom MediaVest Group. Throughout his career, he has demonstrated a strong ability to drive business growth, lead high-performing teams, and navigate complex market dynamics.

Areas of Expertise

Filip's areas of expertise include:
Advertising strategy and planning
Media planning and buying
Team management and leadership
Digital transformation and innovation
* Strategic partnerships and business development

Professional Impact

Filip has made significant contributions to the advertising industry in the Middle East and North Africa, including driving growth, innovation, and digital transformation. His leadership and expertise have enabled regional advertisers and agencies to navigate the complexities of the digital landscape and achieve their business objectives.

Conclusion

Filip Jabbour is a highly accomplished advertising professional with a strong track record of driving business growth, leading high-performing teams, and navigating complex market dynamics. As the Regional Head of Advertising, MENA at Amazon, he continues to shape the advertising landscape in the region, driving innovation, and growth. His value proposition lies in his unique blend of industry expertise, leadership capabilities, and passion for digital transformation and innovation.