Professional Overview

Fiorella Garay is a seasoned marketing professional currently serving as the Marketing Manager LATAM at Citizen Watch America. Her expertise spans marketing strategy, team management, and brand development, with a strong focus on the Latin American market and the watch industry.

Experience Summary

Current Role

As the Marketing Manager LATAM at Citizen Watch America, Fiorella is responsible for developing and implementing marketing strategies to drive brand growth and sales in the Latin American region. Her key responsibilities include market research, campaign planning, and team leadership. Since her appointment in October 2024, she has been working to enhance brand visibility and customer engagement in the region.

Career Progression

Prior to her current role, Fiorella held several notable positions, including Senior Marketing Executive, LATAM at Kering Eyewear, Marketing Manager, North America Tennis Events at Endeavor, and Marketing Specialist, US & Caribbean at Tissot SA. Her career trajectory demonstrates consistent growth and a deepening expertise in marketing, particularly in the watch and eyewear industries. Key achievements include successful campaign executions, team leadership, and market expansion.

Areas of Expertise

Fiorella's expertise includes market research, marketing strategy, campaign planning, team management, and brand development. She possesses technical competencies in marketing analytics and digital marketing platforms. Her leadership and management capabilities have been demonstrated through her successful team leadership roles.

Professional Impact

While specific project details are not available, Fiorella's contributions to her previous roles have likely included the development and execution of marketing campaigns, market expansion, and team leadership. Her experience working with prominent brands in the watch and eyewear industries underscores her ability to drive brand growth and sales.

Conclusion

Fiorella Garay's professional trajectory is marked by consistent growth, a deepening expertise in marketing, and a strong focus on the Latin American market and the watch industry. Currently, as the Marketing Manager LATAM at Citizen Watch America, she continues to leverage her skills and experience to drive brand growth and sales in the region. Her value proposition lies in her ability to develop and execute effective marketing strategies, lead teams, and expand market presence for prominent brands.