Francisca Ezcurra

Trade Marketing Analyst
Argentina

Professional Overview

Francisca Ezcurra is a results-driven Trade Marketing Analyst with a diverse background in marketing, customer relations, and event coordination. Her industry expertise and analytical skills have enabled her to make valuable contributions to leading organizations in various sectors.

Experience Summary

Current Role

As a Trade Marketing Analyst at Kenvue, Francisca is responsible for analyzing market trends, developing targeted promotional strategies, and driving sales growth for the company's product portfolio. Through her strategic insights and data-driven approach, she has helped the organization enhance its trade marketing initiatives and strengthen its competitive position.

Career Progression

Prior to her current role, Francisca gained valuable experience in various positions, including Asistente de cuentas corporativas at GrupoMass, Pasante de Marketing at LVMH Perfumes & Cosmetics, and Recepcionista médico at Centro Oftalmológico Dr Charles. Her diverse background has equipped her with a well-rounded understanding of marketing, customer service, and event management, which she now leverages to excel in her current role.

Academic Background

Francisca holds a Licenciatura in Comunicación Social from the Universidad del Salvador, where she developed a strong foundation in marketing, communication, and social sciences.

Areas of Expertise

• Trade marketing strategy and campaign development

• Market analysis and trend identification

• Promotional campaign management

• Stakeholder engagement and relationship building

• Data-driven decision making and reporting

Professional Impact

Through her analytical skills and proactive approach, Francisca has contributed to the success of her previous employers. In her role at GrupoMass, she played a key role in streamlining corporate account management processes, leading to improved customer satisfaction and increased revenue. As a Pasante de Marketing at LVMH Perfumes & Cosmetics, she contributed to the design and execution of impactful marketing campaigns, which helped to strengthen the company's brand presence in the local market.

Conclusion

With her proven track record, analytical acumen, and passion for driving results, Francisca Ezcurra is poised to make a significant impact as a Trade Marketing Analyst at Kenvue. Her diverse experience, coupled with her dedication to continuously expanding her skills, make her a valuable asset to any organization seeking to optimize its trade marketing strategies and achieve sustainable growth.