FM

Francisco Moltisanti

Francisco Moltisanti


Co-founder & CDO, Plaga Digital



Professional Overview
Francisco Moltisanti is an accomplished digital strategist and co-founder of Plaga Digital, an innovative digital agency based in Argentina. As the Chief Digital Officer, he leverages his extensive experience in digital marketing, design, and project management to spearhead the company's digital transformation initiatives for clients across various industries.

Experience Summary

Current Role
As the Co-founder and CDO of Plaga Digital, Francisco is responsible for setting the strategic vision and driving the execution of cutting-edge digital solutions. He oversees the development of impactful digital campaigns, web design and development, and data-driven marketing strategies that help clients achieve their business objectives. Under his leadership, Plaga Digital has earned a reputation for delivering exceptional digital experiences that drive measurable results.

Career Progression
Prior to co-founding Plaga Digital, Francisco served as the Digital Manager at Gurdulich, where he managed cross-functional teams and led the implementation of comprehensive digital marketing campaigns. Earlier in his career, he held the role of Diseñador, where he honed his skills in graphic design and user experience, laying the foundation for his subsequent leadership positions.

Academic Background
Francisco holds a degree in Graphic Design from the University of Buenos Aires, where he specialized in digital media and interactive design. His academic achievements include recognition for his innovative student projects and contributions to the university's design community.

Areas of Expertise
  • Digital strategy and transformation

  • Omnichannel marketing campaign planning and execution

  • User experience design and information architecture

  • Data analytics and performance optimization

  • Cross-functional team leadership and project management


Professional Impact
During his tenure at Plaga Digital, Francisco has spearheaded the successful implementation of numerous award-winning digital campaigns for clients across various industries, including finance, e-commerce, and healthcare. His strategic vision and data-driven approach have consistently delivered measurable improvements in key performance indicators, such as increased web traffic, higher conversion rates, and enhanced customer engagement.

Conclusion
With over a decade of experience in the digital landscape, Francisco Moltisanti has established himself as a respected leader and innovator in the industry. As the Co-founder and CDO of Plaga Digital, he continues to drive the company's growth and digital transformation initiatives, helping clients navigate the evolving digital landscape and achieve their business goals.