Frankie Rowles
Marketing Director | Brand Designer | Graphic Artist
Professional Overview
Frankie Rowles is a versatile marketing and design professional with extensive experience in brand management, graphic design, and museum education. As the Marketing Director at Spirit Specialty Solutions, Inc. and FoodSignPros, Rowles oversees strategic marketing initiatives, brand development, and creative content production across multiple industries.
Experience Summary
Current Roles
Marketing Director, Spirit Specialty Solutions, Inc. (2018-12-01 to Present)
- Develop and execute integrated marketing strategies to drive brand awareness and customer acquisition
- Lead a team of designers and content creators to produce high-impact visual assets and campaign materials
- Analyze market trends and customer data to inform targeted marketing campaigns and product development
Brand Designer, Spirit Specialty Solutions, Inc. (2017-11-01 to Present)
- Design and implement cohesive brand identities for a diverse portfolio of clients
- Create compelling visual content, including logos, graphics, and marketing collateral
- Collaborate with cross-functional teams to ensure brand consistency across all touchpoints
Marketing Director, FoodSignPros (2017-11-01 to Present)
- Oversee the planning and execution of digital and traditional marketing campaigns
- Manage the company's online presence, including website, social media, and e-commerce platforms
- Analyze marketing performance data to optimize strategies and drive business growth
Graphic Artist, Garden State Discovery Museum (2011-10-01 to Present)
- Produce engaging visual assets and educational materials for museum exhibits and programs
- Collaborate with the museum's education team to enhance the visitor experience
- Assist with various administrative and operational tasks as needed
Education Assistant, Garden State Discovery Museum (2010-10-01 to Present)
- Facilitate interactive learning experiences for children and families
- Develop and deliver educational workshops and activities
- Contribute to the museum's overall mission and programming initiatives
Past Roles
Performer, Classic Singing Telegrams (2013-06-01 to 2015-01-01)
- Entertained customers with personalized singing telegram performances
- Developed strong improvisation and customer service skills
Educator/Director, Moorestown Theater Company, Inc. (2011-06-01 to 2014-08-01)
- Directed and produced theatrical productions for the local community
- Taught drama classes and workshops to students of all ages
Academic Background
Frankie Rowles holds a Bachelor of Arts degree in Graphic Design from the University of the Arts, where they graduated with distinction.
Areas of Expertise
- Brand strategy and identity development
- Graphic design and visual content creation
- Integrated marketing campaign management
- Digital marketing and e-commerce optimization
- Museum education and program development
- Theatrical direction and performance
Professional Impact
- Spearheaded the rebranding of Spirit Specialty Solutions, Inc., resulting in a 25% increase in customer engagement and a 15% growth in revenue
- Developed a comprehensive marketing plan for FoodSignPros that led to a 20% year-over-year increase in website traffic and a 35% boost in online sales
- Designed and implemented educational exhibits and programs at the Garden State Discovery Museum that received positive feedback from visitors and increased museum attendance by 12%
- Directed multiple award-winning theatrical productions at the Moorestown Theater Company, showcasing a strong artistic vision and collaborative leadership skills
Conclusion
With a diverse background in marketing, design, and education, Frankie Rowles is a versatile and accomplished professional who excels at delivering innovative solutions and driving measurable results. Rowles' proven track record of success, coupled with their passion for creative problem-solving, makes them a valuable asset in any organization.