Frida Axelsson
Chief Sales Officer (CSO) at Better Jusage
Professional Overview
Frida Axelsson is a seasoned sales executive with over a decade of experience driving transformational growth for leading organizations in the retail and consumer goods industries. As the Chief Sales Officer (CSO) at Better Jusage, she is responsible for spearheading the company's sales strategy, leading a high-performing team, and cultivating strong relationships with key clients and partners.
Experience Summary
Current Role
As the Chief Sales Officer at Better Jusage, Frida is responsible for developing and executing the company's comprehensive sales strategy to drive revenue growth and market share expansion. She leads a team of experienced sales professionals, fostering a culture of excellence and collaboration to deliver exceptional results. Under her leadership, the sales organization has consistently exceeded annual revenue targets, securing several high-profile client contracts and expanding the company's presence in new markets.
Career Progression
Prior to her current role, Frida held various sales leadership positions with leading retail and consumer goods companies. She served as the Vice President of Sales at Scandinavian Home Furnishings, where she successfully led the company's expansion into new international markets, resulting in a 25% increase in annual revenue. Earlier in her career, Frida worked as a Regional Sales Manager at Scandinavian Furniture, where she demonstrated her ability to build and manage high-performing sales teams, driving significant growth in her assigned territory.
Academic Background
Frida holds a Bachelor of Science in Business Administration from the Stockholm School of Economics, with a specialization in Marketing and Sales. During her studies, she received several academic accolades, including the Dean's List for outstanding academic achievement.
Areas of Expertise
- Strategic sales planning and execution
- Sales team leadership and development
- Key account management and client relationship building
- Market expansion and new business development
- Sales performance optimization and reporting
- Negotiation and contract management
Professional Impact
Throughout her career, Frida has demonstrated a proven track record of driving transformational growth and operational excellence. She has spearheaded several successful sales initiatives, including the implementation of a customer-centric sales approach that resulted in a 30% increase in customer retention rates. Frida is also an active contributor to industry thought leadership, regularly speaking at sales conferences and publishing articles on emerging sales trends and best practices.
Conclusion
With her extensive experience, strategic vision, and proven leadership skills, Frida Axelsson is a highly respected sales executive who continues to drive remarkable results for Better Jusage and its clients. Her unwavering commitment to excellence and passion for sales make her a valuable asset to the organization and a respected leader in the industry.
