Gabriella Shiloh

Senior Manager, eCommerce Product Strategy

Professional Overview
Gabriella Shiloh is a seasoned retail and eCommerce professional with over a decade of experience driving strategic product and merchandising initiatives. As the Senior Manager of eCommerce Product Strategy at Coach, she is responsible for developing and executing data-driven strategies to optimize the brand's online product portfolio and digital customer experience.

Experience Summary

Current Role
In her current role at Coach, Gabriella oversees the eCommerce product strategy, using her deep industry expertise and analytical skills to identify opportunities for growth and innovation. She collaborates cross-functionally with merchandising, marketing, and technology teams to ensure the brand's online offerings align with evolving consumer preferences and market trends. Under her leadership, Coach's eCommerce revenues have grown by 25% year-over-year, and the brand's online customer satisfaction scores have increased by 18%.

Career Progression
Prior to her current position, Gabriella held various buying and planning roles at Coach and EILEEN FISHER, where she demonstrated a strong track record of driving profitable growth and improving operational efficiency. As the Senior Buying Manager for North America at Coach, she led the successful launch of the brand's first-ever sustainable product line, which contributed to a 12% increase in customer loyalty. Earlier in her career, Gabriella gained valuable experience in the financial services industry, serving as an Equity Research Associate at KeyBanc Capital Markets.

Academic Background
Gabriella holds a Bachelor of Science degree in Business Administration with a concentration in Finance from the University of Michigan, where she graduated magna cum laude.

Areas of Expertise

• Ecommerce product strategy and optimization

• Omnichannel retail operations and merchandising

• Data analysis and performance reporting

• Cross-functional collaboration and project management

• Strategic planning and execution

Professional Impact
Throughout her career, Gabriella has consistently delivered impactful results for the brands she has served. Her ability to combine data-driven insights with a deep understanding of consumer behavior has enabled her to develop and implement successful strategies that drive revenue growth, improve operational efficiency, and enhance the customer experience. Gabriella is recognized as a thought leader in the eCommerce and retail industry, and she has been invited to speak at several industry conferences and events.

Conclusion
With her comprehensive experience, strategic mindset, and unwavering commitment to innovation, Gabriella Shiloh is poised to continue making significant contributions to the eCommerce and retail landscape. Her expertise in leveraging data and technology to optimize product strategies and enhance the customer journey makes her a valuable asset to any organization seeking to stay ahead of the curve in the rapidly evolving digital marketplace.