Garren Strong

Brand Marketing & Product Strategy Consultant

Professional Overview

Garren Strong is an accomplished brand marketing and product strategy consultant with extensive experience in the sports and apparel industries. As the Founder of CRCL OF WNNRS and a Freelance Consultant at West Egg Group Inc., he leverages his expertise in strategic brand development, product innovation, and consumer insights to drive impactful business outcomes for his clients.

Experience Summary

Current Role

Brand Marketing & Product Strategy Consultant - West Egg Group Inc. at Freelance (2020-06-01 to Present)

• Providing strategic brand marketing and product development consulting services to a diverse portfolio of clients in the sports, apparel, and consumer goods sectors.

• Collaborating with cross-functional teams to develop comprehensive brand strategies, design innovative product concepts, and implement effective go-to-market plans.

• Leveraging data-driven insights and a deep understanding of consumer trends to guide clients in making informed, strategic decisions.

Founder at CRCL OF WNNRS (2020-06-01 to Present)

• Established a brand consultancy focused on empowering underrepresented entrepreneurs and small businesses through strategic advisory services and mentorship programs.

• Developing tailored solutions to help clients strengthen their brand positioning, optimize marketing efforts, and achieve sustainable growth.

• Building a network of industry professionals to facilitate collaborative initiatives and foster a supportive ecosystem for diverse business owners.

Career Progression

Adjunct Professor at University of Oregon - Charles H. Lundquist College of Business (2022-06-01 to 2022-12-01)

• Instructed undergraduate and graduate-level courses in brand management, product development, and strategic marketing.

• Provided students with practical insights and industry-relevant knowledge to prepare them for successful careers in the marketing and entrepreneurial fields.

SR. GLOBAL FOOTWEAR - Air Jordan 1 Franchise at Nike (2017-03-01 to 2020-06-01)

• Spearheaded the strategic development and global expansion of the iconic Air Jordan 1 franchise, driving significant revenue growth and brand momentum.

• Collaborated cross-functionally to create innovative product designs, implement targeted marketing campaigns, and strengthen the brand's connection with consumers worldwide.

• Played a pivotal role in the successful launch of several high-profile Air Jordan 1 releases, solidifying the shoe's status as a cultural icon.

Academic Background

Garren holds a Bachelor of Business Administration (BBA) degree from the University of Oregon, where he specialized in marketing and entrepreneurship.

Areas of Expertise

• Strategic Brand Development

• Product Innovation and Design

• Consumer Insights and Trend Analysis

• Integrated Marketing Communications

• Cross-functional Collaboration and Stakeholder Management

• Entrepreneurship and Business Consulting

Professional Impact

• Instrumental in driving the global success of the Air Jordan 1 franchise, contributing to record-breaking sales and cementing the shoe's status as a cultural icon.

• Established CRCL OF WNNRS, a brand consultancy focused on empowering underrepresented entrepreneurs and small businesses through tailored advisory services and mentorship programs.

• Recognized as a thought leader in the industry, regularly invited to speak at conferences and events on topics related to brand strategy, product development, and entrepreneurship.

Conclusion

With a proven track record of success in the sports and apparel industries, Garren Strong is a versatile and strategic brand marketing and product consultant. Through his diverse experience, entrepreneurial mindset, and commitment to driving meaningful impact, he is well-equipped to guide clients in navigating the evolving landscape and achieving their business objectives.