Professional Overview
Gauri Awasthi is a seasoned digital operations leader with a strong background in managing digital transformations, growth hacking, and brand consultancy. Currently, she serves as the India and South West Asia Digital Operations Lead at Studio X, WPP, and The Coca-Cola Company, overseeing digital operations and strategy. Her key expertise areas include digital marketing, brand advocacy, and integrated marketing strategy, with a focus on the consumer goods and technology industries.
Experience Summary
Current Role
As the India and South West Asia Digital Operations Lead, Gauri's current position encompasses managing digital operations, driving strategic initiatives, and leading cross-functional teams. Her key responsibilities include developing and implementing digital strategies, analyzing market trends, and fostering partnerships with stakeholders. Gauri has made significant contributions to the industry through her work, driving business growth and enhancing brand presence.
Career Progression
Gauri's career trajectory is marked by notable roles, including Senior Vice President of Client Services at Hogarth, Co-Founder and Chief Digital Officer at Digital Edify, and Head of Digital Marketing at Fabindia Overseas. Her career growth is characterized by increasing responsibilities, expanded industry focus, and a consistent commitment to driving digital innovation. Key achievements include developing and executing successful digital campaigns, leading high-performing teams, and driving business expansion into new markets.
Academic Background
Gauri holds an education from INDUS BUSINESS ACADEMY - IBA, BANGALORE, and the University of Lucknow. Although specific details about her highest level of education and relevant specializations are not available, her academic background has provided a foundation for her professional success.
Areas of Expertise
Gauri's industry-specific skills include digital marketing, social brand advocacy, and integrated marketing strategy. Her technical competencies encompass data analysis, market research, and team management. As a leader, Gauri possesses strong management capabilities, including strategic planning, team leadership, and stakeholder engagement.
Professional Impact
While specific details about notable projects or initiatives are not available, Gauri's contributions to the industry are evident through her work in driving digital transformations and business growth. Her measurable achievements include developing and executing successful digital campaigns and leading high-performing teams.
Conclusion
Gauri Awasthi's professional trajectory is marked by a consistent focus on driving digital innovation and business growth. Currently, she is focused on leading digital operations and strategy at Studio X, WPP, and The Coca-Cola Company. With her strong background in digital marketing, brand consultancy, and team management, Gauri offers a unique value proposition as a seasoned digital operations leader, driving business expansion and enhancing brand presence in the consumer goods and technology industries.
