Geoffrey Hunter

Team Lead | Head of International Sourcing & SKU Management

Professional Overview
Geoffrey Hunter is an accomplished supply chain and product management professional with a proven track record of driving strategic initiatives and delivering measurable business impact. As the Team Lead and Head of International Sourcing & SKU Management at HelloFresh, he oversees the procurement and portfolio management of a diverse range of global ingredients, ensuring the company's product offerings remain competitive, innovative, and aligned with evolving consumer preferences.

Experience Summary

Current Role
In his current role, Geoffrey is responsible for leading a team of international sourcing and category management specialists. He manages the end-to-end process of identifying, evaluating, and onboarding new suppliers, negotiating favorable contracts, and optimizing the company's product portfolio to maximize profitability and customer satisfaction. Under his leadership, the team has successfully expanded HelloFresh's global supply chain, introducing new high-quality, cost-effective ingredients that have enhanced the quality and variety of the company's meal kits.

Career Progression
Prior to his current role, Geoffrey held several progressive positions within the food industry, including Senior Manager of International Sourcing & SKU Management at HelloFresh, Ingredient Portfolio Manager, and Head of Food at Pure - Made for you. His breadth of experience spans product development, ingredient technology, and supply chain optimization, allowing him to bring a comprehensive, cross-functional perspective to his work.

Academic Background
Geoffrey holds a Bachelor of Science degree in Food Science and Technology from the University of Nottingham, where he graduated with honors. He has also completed various industry-specific training programs and certifications, further strengthening his technical expertise and leadership capabilities.

Areas of Expertise

• International sourcing and supplier management

• Product portfolio optimization and SKU rationalization

• Ingredient technology and new product development

• Supply chain optimization and logistics management

• Cross-functional collaboration and team leadership

Professional Impact
During his tenure at HelloFresh, Geoffrey has played a pivotal role in expanding the company's global supplier network, improving product quality, and enhancing the overall efficiency of the supply chain. Through his strategic initiatives, he has contributed to the company's growth and maintained its position as a leading provider of premium meal kits in the highly competitive food service industry.

Conclusion
With his deep industry knowledge, strong technical capabilities, and proven leadership skills, Geoffrey Hunter is well-positioned to continue driving innovation and operational excellence in his role as the Team Lead and Head of International Sourcing & SKU Management at HelloFresh. His commitment to delivering exceptional results and his ability to navigate complex supply chain challenges make him a valuable asset to the organization.