GP

Georgia Palladino

Professional Summary



Professional Overview


Georgia Palladino is an accomplished video content professional with over 7 years of experience in the media and entertainment industry. She currently serves as the Director of Video Content at Authentic Brands Group, where she is responsible for developing and executing video strategies that drive engagement and brand awareness across the company's diverse portfolio of consumer brands.

Experience Summary



Current Role


As the Director of Video Content at Authentic Brands Group, Georgia oversees the creation and distribution of high-quality video content, including brand films, social media videos, and digital campaigns. She collaborates closely with cross-functional teams to align video initiatives with broader marketing and business objectives, ensuring that the company's video content effectively resonates with target audiences. Under her leadership, the video content team has achieved significant growth in viewership, engagement, and brand recognition across Authentic Brands Group's portfolio.

Career Progression


Prior to her current role, Georgia held various video and content-related positions at leading organizations, including Verizon Media, IBM, and Bumble and Bumble. Throughout her career, she has demonstrated a strong aptitude for video production, post-production, and project management, as well as a deep understanding of digital media trends and best practices. Her diverse background has enabled her to develop a well-rounded skill set and a keen eye for creating compelling, visually-driven content that captivates audiences across multiple platforms.

Academic Background


Georgia holds a Bachelor of Arts degree in Digital Media and Communication from the University of Connecticut, where she graduated with honors and was recognized for her outstanding work in video production and multimedia design.

Areas of Expertise


  • Video content strategy and execution

  • Digital media trends and audience engagement

  • Innovative video production and post-production techniques

  • Cross-functional collaboration and project management

  • Brand building and storytelling through video


Professional Impact


During her tenure at Authentic Brands Group, Georgia has spearheaded the development of several award-winning video campaigns that have significantly enhanced the company's brand visibility and digital presence. She has also played a pivotal role in streamlining the video content workflow, resulting in increased efficiency and cost savings for the organization.

Conclusion


With her exceptional video expertise, strategic mindset, and proven track record of success, Georgia Palladino is a valuable asset to Authentic Brands Group. She is poised to continue driving the company's video content initiatives forward, further solidifying its position as a leader in the media and entertainment industry.