Gil Grandjean

Vice President Marketing, Steer Studios

Professional Overview
Gil Grandjean is an accomplished marketing executive with over 20 years of experience driving strategic growth and innovation across the technology and consumer goods industries. As the Vice President of Marketing at Steer Studios, he is responsible for leading the company's global marketing efforts, overseeing brand strategy, campaign development, and customer engagement initiatives.

Experience Summary

Current Role
As Vice President of Marketing at Steer Studios, Gil is responsible for developing and executing the company's integrated marketing strategy to support its ambitious growth objectives. He leads a team of marketing professionals and works closely with cross-functional partners to ensure consistent brand positioning, impactful campaign delivery, and measurable business impact. Under his leadership, Steer Studios has strengthened its market presence, expanded into new customer segments, and driven significant revenue growth.

Career Progression
Prior to joining Steer Studios, Gil held various senior marketing and sales leadership roles at leading global organizations, including Swisscom, Ubisoft, and Groupe E. As Head of Sales Area at Swisscom, he was instrumental in driving the company's digital transformation and enhancing its customer experience. His experience as a Lecturer at prestigious institutions such as the International Management School Geneva and SAWI - Centre suisse d'enseignement du marketing has also enabled him to share his expertise and mentor the next generation of marketing professionals.

Academic Background
Gil holds a Bachelor's degree in Marketing and a Master's degree in Business Administration from the University of Geneva, where he graduated with distinction.

Areas of Expertise

• Strategic marketing and brand management

• Integrated campaign planning and execution

• Digital marketing and customer engagement

• Sales enablement and channel optimization

• Market analysis and segmentation

• Team leadership and change management

Professional Impact
Throughout his career, Gil has demonstrated a track record of delivering impactful marketing initiatives that drive business growth and industry recognition. At Ubisoft, he spearheaded the successful launch of several blockbuster game titles, resulting in substantial revenue and market share gains. As Curriculum Director at SAWI, he led the redesign of the institution's marketing curriculum, strengthening its reputation and attracting a diverse student population.

Conclusion
With his extensive experience, strategic vision, and proven track record of success, Gil Grandjean is a highly respected marketing leader who is poised to make a significant impact in his role at Steer Studios. His deep understanding of the industry, combined with his strong leadership abilities and customer-centric approach, make him an invaluable asset to the organization as it continues to drive growth and innovation.