Gina Lombardo

Director, Employee Marketing

Professional Overview
Gina Lombardo is an accomplished marketing professional with over 15 years of experience in the financial services industry. As the Director of Employee Marketing at Fidelity Investments, she is responsible for developing and executing strategic marketing campaigns that engage and empower the company's internal workforce.

Experience Summary

Current Role
In her current role as Director of Employee Marketing at Fidelity Investments, Gina oversees a team of marketing specialists tasked with creating engaging content, programs, and initiatives that foster a positive and productive work culture. She has successfully spearheaded the launch of several employee-focused campaigns that have resulted in increased morale, better talent retention, and improved brand alignment among the company's 45,000 associates.

Career Progression
Prior to her current role, Gina held various marketing positions at Fidelity Investments, steadily advancing from an Associate Accounting Analyst to a Senior Marketing Manager. Her diverse background in both financial operations and marketing has provided her with a unique perspective that allows her to effectively bridge the gap between the company's business objectives and its workforce needs.

Academic Background
Gina holds a Bachelor's degree in Business Administration from the University of Rhode Island, where she graduated with honors.

Areas of Expertise

• Employee Engagement and Retention

• Internal Communications and Brand Alignment

• Talent Management and Development

• Digital Marketing and Content Creation

• Strategic Planning and Campaign Execution

Professional Impact
During her tenure at Fidelity Investments, Gina has been recognized for her ability to drive tangible results through her marketing initiatives. She recently led the development of a company-wide wellness program that resulted in a 20% increase in employee participation and a 15% reduction in absenteeism.

Conclusion
With her proven track record of success, deep industry knowledge, and strategic leadership skills, Gina Lombardo is well-positioned to continue making a significant impact on Fidelity Investments' employee engagement and talent management efforts. Her commitment to fostering a positive and empowered workforce has earned her a reputation as a respected marketing professional within the financial services industry.