Grania Kelway
Graphic Designer and Senior Art Director
Professional Overview
Grania Kelway is an accomplished Graphic Designer and Senior Art Director with over 20 years of experience in the advertising and design industry. She is known for her exceptional creative vision, strategic thinking, and ability to deliver impactful visual solutions that drive client success.
Experience Summary
Current Role
As the Graphic Designer and Senior Art Director at Etcetera since 2008, Grania is responsible for conceptualizing and producing visually stunning campaigns across a diverse range of mediums, including print, digital, and multimedia. She leads a team of talented designers, ensuring high-quality deliverables that consistently exceed client expectations. Grania's strong design sensibility, coupled with her deep understanding of branding and marketing principles, has been instrumental in securing numerous industry awards and accolades for her work.
Career Progression
Prior to her current role, Grania served as the Senior Art Director at Bold Ogilvy from 2002 to 2011, where she played a pivotal role in developing award-winning campaigns for a prestigious client portfolio. She began her career as an Art Director at McCann Erickson Athens in 1991, honing her skills and contributing to the growth of the agency over the course of 11 years.
Academic Background
Grania holds a Bachelor of Fine Arts in Graphic Design from the University of Athens, where she graduated with honors.
Areas of Expertise
- Graphic design and art direction
- Branding and visual identity development
- Campaign conceptualization and execution
- Cross-functional team leadership and collaboration
- Multimedia design, including print, digital, and video
- Trend analysis and creative problem-solving
Professional Impact
Grania's work has been recognized with numerous industry awards, including the prestigious Cannes Lions, Clio Awards, and Effie Awards. She has been instrumental in developing award-winning campaigns that have had a measurable impact on client businesses, driving increased brand awareness, customer engagement, and revenue growth.
Conclusion
With her exceptional design skills, strategic acumen, and proven track record of success, Grania Kelway is a valuable asset to any organization seeking to elevate its visual identity and marketing presence. Her passion for the industry, combined with her commitment to excellence, makes her a sought-after creative leader in the advertising and design landscape.
