Professional Summary
Professional Overview
Greg Intlekofer is an experienced sales and marketing executive with over 35 years of success driving growth and innovation in the food and consumer packaged goods industries. As the current Vice President of Sales and Marketing at The Essential Baking Company, he leverages his deep expertise to spearhead strategic initiatives that enhance brand visibility, expand market share, and deliver exceptional financial results.
Experience Summary
Current Role
As the Vice President of Sales and Marketing at The Essential Baking Company since September 2024, Greg is responsible for leading the company's sales and marketing efforts. In this role, he has implemented data-driven strategies that have resulted in significant year-over-year revenue growth and increased market penetration for the brand. Greg's ability to foster strong customer relationships and his expertise in effective go-to-market planning have been instrumental in driving the company's success.
Career Progression
Prior to his current role, Greg has held several senior leadership positions in the industry, including President at GMI Sales Support, LLC, Vice President of Sales at Ethel's Baking Company, and Vice President of Sales at Ellenos Real Greek Yogurt. He has also served on the Board of Directors at Ruby Jewel Ice Cream Sandwiches since 2019. Throughout his career, Greg has consistently demonstrated his ability to drive revenue growth, optimize operational efficiency, and inspire high-performing teams.
Academic Background
Greg holds a Bachelor's degree in Business Administration with a specialization in marketing from San Diego State University, which he completed in 1983.
Areas of Expertise
- Strategic sales and marketing planning
- Brand development and positioning
- Customer relationship management
- Cross-functional team leadership
- Financial and operational optimization
- Data-driven decision making
Professional Impact
Under Greg's leadership, the companies he has worked for have experienced significant growth and market share expansion. For example, during his tenure as Vice President of Sales at Ellenos Real Greek Yogurt, he played a pivotal role in growing the brand's distribution network and increasing revenue by 35% over a two-year period. Greg's ability to identify and capitalize on emerging market trends, coupled with his strong focus on customer satisfaction, has made him a valuable asset in the food and consumer packaged goods industry.
Conclusion
With his extensive experience, proven track record of success, and a deep understanding of the food and consumer packaged goods industry, Greg Intlekofer is well-positioned to continue driving growth and innovation in his current role at The Essential Baking Company. His strategic vision, data-driven approach, and collaborative leadership style make him a valuable asset to any organization seeking to enhance its sales and marketing performance.
